Social & Content Marketing Executive

SKUTOPIA is on a mission to democratise and decarbonise logistics.

SKUTOPIA is a deep-tech logistics company operating under a dual RaaS (Robotics-as-a-Service) and SaaS model. We deliver end-to-end, AI-powered robotic fulfilment for retailers - eliminating inefficiencies inherent in traditional 3PL models, such as human error, high labour costs, and carbon-heavy processes.

Our advanced robotics and proprietary AI empower our customers to scale faster with high-speed, high-quality fulfilment at a fraction of the typical cost - while also driving both revenue and profit growth.

Founded in 2018 by Talea Bader and Emily Townsend, SKUTOPIA began as Sydney's first eCommerce co-working space. After witnessing firsthand the logistics challenges faced by SMBs, the founders evolved the business into a tech-first fulfilment solution.

The Opportunity:

We're looking for a Social & Content Marketing Executive to join our dynamic team. If you're passionate about social media, content creation, and digital marketing, this role is for you You'll be at the forefront of SKUTOPIA's marketing efforts, bringing our brand to life across multiple channels and working on exciting campaigns that drive business growth.

This is a hands-on role that will allow you to experiment, learn, and make an impact. You'll be instrumental in increasing our content output, expanding our brand visibility, and supporting performance marketing efforts, all while working in a fast-paced, high-growth environment.

• Social Media & Content Creation
• • Manage and grow SKUTOPIA's presence on social media channels such as TikTok, Instagram, and LinkedIn. etc.
• Create engaging, on-brand content, experimenting with new formats, trends, and creative approaches.
• Develop and execute content calendars to drive brand awareness and engagement.
• Execute the content strategy across social media and digital channels.
• Monitor social media trends and conversations to identify opportunities for real-time engagement with our core audience.
• Digital Marketing & Performance Support
• • Assist in executing paid campaigns across Meta, Google, and other digital platforms.
• Collaborate with external partners to optimise ad performance and maximise ROI.
• Track and analyse key marketing metrics to refine digital strategies.
• Support SEO initiatives to improve website traffic and online visibility.
• Generate monthly reports on digital marketing and social media performance, providing insights and recommendations.
• Website & Email Marketing
• • Support website updates and content management, working with agency partners.
• Support Execute email marketing campaigns using HubSpot to nurture leads and engage customers.
• Assist in A/B testing and performance tracking for continuous improvement.
• General Support
• • Contribute to campaign development and brand marketing initiatives.
• Provide support on promotional materials, partnerships, and event marketing.
• Assist in coordinating marketing projects and ensuring smooth execution.
• Support the sales team by keeping CRM data accurate, preparing reports/dashboards, and assisting with quotes, pipeline hygiene, and admin tasks while learning sales processes and tools.

Experience & Skills

• Experience in social media management, digital marketing, or a related field.
• Strong content creation skills with a track record of producing engaging digital content.
• Deep understanding of social media trends, algorithms, and best practices.
• Basic graphic design skills and experience with Canva (Adobe Creative Suite is a plus).
• Familiarity with marketing tools like HubSpot is a plus.
• An analytical mindset to track performance metrics and optimise marketing efforts.

Be part of a high-growth company revolutionising eCommerce logistics. Work in a fast-moving environment where your creativity and ideas will be valued. Gain hands-on experience across multiple marketing channels. A hybrid work environment with competitive salary package & opportunities for professional growth

When you join us, you'll be an important pillar of a rapidly growing company. From day one you will be challenged to take risks, think big and make an impact while getting lots of love and support from the team. With our expected growth over the next 12 months, this is a role with plenty of breadth and variety where you can grow with us and be proud of what we achieve together.

We proudly welcome people from all diverse backgrounds. When you join SKUTOPIA, we want you to bring your whole self to work and we value your unique contribution.

What's next?

If you're keen to find out more, apply now with your resume and we'll be in touch soon to schedule an initial screening call where we will walk you through the recruitment process. Usually, we kick things off with a "getting to know you" interview, then we'll ask you to tackle a take-home challenge or case study, and wrap it up with a final interview.

Still on the fence?

We know that statistically, some groups are less likely to apply for a role than others, depending on their perception of whether they meet some or all of the criteria. If you have most of the things we're looking for, we encourage you to apply