Marketing Executive

1 week ago


Melbourne, Victoria, Australia Fitness and Lifestyle Group Full time $104,000 - $130,878 per year

About Goodlife Health Clubs:

As Australia's premier, privately-owned fitness organisation, Goodlife Health Clubs is in a unique position to kickstart your career in the sector. We currently operate 97 premium clubs in Queensland, Victoria, South Australia, and Western Australia - providing improved health, well-being and a sense of accomplishment to more than 270,000 members. Our members enjoy access to industry-leading gym facilities, innovative group fitness classes and bespoke personal training solutions - empowering people throughout Australia to live the Goodlife.

As both a service provider and employer our mission is simple: Move people to achieve great things.

The opportunity:

Goodlife Health Clubs is on the lookout for a dynamic Marketing Executive to play a key role in shaping how we connect with current and future members. In this role, you'll bring campaigns and content to life across multiple channels, driving brand growth, generating leads, and elevating member engagement.

Working hand-in-hand with our Senior Marketing Manager, you'll manage the end-to-end delivery of campaigns, partnerships, and sponsorships - executing each initiative with precision, timeliness, and a keen eye for brand alignment.

This is a highly collaborative position where you'll partner with Marketing, Creative, Operations, and external agencies to deliver impactful campaigns. Your ability to build strong relationships and coordinate across teams will be the key to seamless execution.

We're looking for a proactive self-starter - a creative thinker with a strategic mindset - who thrives in a fast-paced environment. You'll take ownership of campaigns, product launches, and content creation, ensuring every initiative not only makes an impact but also embodies the Goodlife brand.

Key duties and responsibilities include (but are not limited to):

Campaign Delivery & Project Management

  • ; Support the end-to-end rollout of campaigns, product launches and tactical promotions.

  • ; Ensure campaigns are integrated across all owned channels (digital, social, email, app, in-club, print, video, audio).

Content & Channel Management

  • ; Own the day-to-day management of organic social strategy, content calendar and community engagement.

  • ; Develop and deliver content including blogs, newsletters, landing pages

Partnerships & Sponsorships

  • ; Support the execution of brand partnerships and sponsorship activations, ensuring assets and campaigns are delivered on time and aligned to strategy.

Stakeholder & Cross-Functional Support

  • ; Act as a key contact across Marketing, Creative, Operations and external agencies to coordinate campaign deliverables.

  • ; Manage feedback loops with stakeholders, consolidating inputs into clear actions.

  • ; Build strong relationships across departments to enable fast, accurate delivery.

Performance & Continuous Improvement

  • ; Monitor and analyse channel and campaign performance, providing insights and optimisation recommendations.

  • ; Share learnings and contribute to continuous improvement of campaign planning and execution.

What you'll bring:

  • ; Proven experience in a similar marketing role, ideally within consumer, retail, lifestyle or service industries.

  • ; Proven ability to manage and deliver campaigns across multiple channels.

  • ; Experience in partnerships, sponsorships or events marketing execution.

  • ; Strong writing and content development skills across digital, social and member communications.

  • ; Highly organised with excellent project management and stakeholder coordination skills.

  • ; Collaborative team player, able to build strong relationships across teams and external partners.

In return we offer you:

  • ; A passionate, innovative, energetic, and supportive culture. It's something we're really proud of at FLG, and you'll feel part of the family from day one

  • ; You'll also benefit from our industry-leading learning and development offering - we pride ourselves on supporting and developing our team members, providing them with the learning and skills they need to build a long-term career with us.

  • ; Hybrid working (a mixture of in-office and work from home).

  • ; A competitive salary package + a wide range of benefits including a free gym membership for you and the person of your choice.

  • ; Additional benefits as part of our recognition of service scheme

About Fitness and Lifestyle Group

Fitness and Lifestyle Group (FLG) is the leading fitness, health, and wellness group in the Asia-Pacific region, headquartered in Australia. Our mission is to make a meaningful, positive impact on people's lives through innovative and diverse health and wellness offerings, both physical and digital.

FLG's portfolio includes globally recognised brands such as Fitness First Australia, Goodlife Health Clubs Australia, Jetts Fitness New Zealand & Thailand, Zap Fitness, and Barry's. With 319 locations across Australia, New Zealand, and Southeast Asia, we support over 585,000 members in leading healthier, more active lives.

Our Commitment to Diversity and Inclusion:

At Fitness and Lifestyle Group we bring positive energy and attitude to work every day, we are proud of who we are and who we work for. We don't just accept individuality; we encourage it and acknowledge the value diversity and inclusivity brings to our organisation. We pride ourselves on empowering our team to be their authentic selves at work.

We welcome applications from Aboriginal and Torres Strait Islander People, people of all ages, race, sex, intersex status, gender identity, sexual orientation, people with a disability and from other diverse backgrounds.

Apply Now

Please click 'Apply' to submit a resume that details your experience, attributes, and achievements.


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