Social Media

2 weeks ago

Gold Coast, Queensland, Australia Revere Recruitment Full time

Vibit exists to help people feel good in their bodies. Their compact, functional and affordable tools are designed to fit into real routines - supporting recovery and relief for tradies, office workers, students, parents and fitness enthusiasts alike. As they grow their digital presence, they're looking for a Social Media & Content Coordinator to drive organic social, increase brand presence and shape the way Vibit shows up online.

YOU'LL LOVE:

  • The impact - Take creative ownership of Vibit's social strategy
  • The scope - Instagram, Facebook, TikTok
  • The culture - entrepreneurial, wellness-driven and rooted in Gold Coast lifestyle.
  • The challenge - a scale-up brand with loads of headroom to grow.

KEY RESPONSIBILITIES:

  • Implement a comprehensive social media strategy to drive brand awareness, engagement, and growth across TikTok and Instagram.
  • Create and curate high-quality, visually appealing content, including short-form videos, photos, and graphics, that align with our brand aesthetic and content pillars.
  • Manage and maintain a detailed content calendar and schedule, ensuring consistent and timely posting across all platforms.
  • Shoot, edit, and produce engaging video content using CapCut and in-platform editing tools, with a strong focus on TikTok and Reels.
  • Build and nurture online communities by actively engaging with followers, responding to comments and DMs, and fostering user-generated content (UGC).
  • Identify and leverage trending topics, sounds, and formats to maximise reach and engagement on TikTok and Instagram.
  • Support influencer collaborations, including gifting, content coordination, and performance tracking.
  • Ensure all content adheres to brand guidelines and maintains a consistent aesthetic across all platforms.
  • Stay up-to-date with the latest social media trends, algorithm changes, and best practices.

KEY QUALIFICATIONS:

  • Proven experience in social media management and content creation, preferably within the apparel or fashion industry.
  • Demonstrated success in building and growing TikTok and Instagram audiences.
  • Strong video creation and editing skills, with proficiency in CapCut and other relevant editing tools.
  • Excellent copywriting and visual communication skills, with a keen eye for aesthetics.
  • Ability to work independently and as part of a team, with strong organisational and time-management skills.
  • Comfortable being both behind and in front of the camera.
  • Experience managing a content portfolio that showcases an aesthetic eye.
  • Ability to work from our Chermside base, with flexibility to travel for content shoots.

If you're a creative and driven social media expert with a passion for wellness and a talent for building online communities, apply now We'd love to see your portfolio and hear how you can contribute to our brands' growth.

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