Customer Experience and Marketing Lead

2 days ago

Port Macquarie, New South Wales, Australia Omnicare Alliance Limited Full time $90,000 - $120,000 per year

Make a Difference in Your Community

At Omnicare, we're passionate about strengthening connections—with our customers, our community, and each other. We're seeking a dynamic Customer Experience and Marketing Lead to help tell our story, champion customer-centricity, and drive engagement across the Mid North Coast.

About the Role

As our Customer Experience and Marketing Lead, you'll blend your communications and marketing expertise with a genuine commitment to delivering welcoming, positive experiences for customers, families, and community members. You'll play a pivotal role in enhancing Omnicare's brand and reputation, ensuring our customers' voices are at the heart of everything we do.

Key Responsibilities:

  • Develop and implement marketing and communication plans aligned with Omnicare's strategy, sharing our message through engaging content (newsletters, social media, website, brochures, media releases).
  • Manage our digital presence, ensuring content is accurate, consistent, and brand aligned.
  • Drive and support promotional campaigns and community initiatives that strengthen Omnicare's community connection.
  • Champion a customer-centric culture, designing and implementing initiatives that enhance the customer journey and overall experience.
  • Collect and analyse customer feedback, collaborating with internal teams to drive continuous improvement.
  • Coordinate and represent Omnicare at community events, expos, and information stalls.
  • Oversee our team of Customer Support Officers, ensuring a best-in-class experience throughout the engagement lifecycle.
  • Track, measure, and report on communication, marketing, and customer experience outcomes.

About You

Essential:

  • Tertiary qualifications and/or demonstrated experience in marketing, communications, or a related discipline.
  • Proven ability to write and edit high-quality content for multiple audiences and channels.
  • Experience developing and delivering marketing strategies, plans, and campaigns.
  • Strong understanding of customer experience principles and the ability to translate them into practice.
  • Experience in community engagement activities and using digital marketing tools (website CMS, e-newsletter software, social media platforms).
  • Highly organised, with strong interpersonal and collaboration skills.

Desirable:

  • Experience in customer journey mapping or service design.
  • Experience in the community services, aged care, or not-for-profit sector.
  • Knowledge of analytics tools to measure communication and marketing performance.
  • Experience producing visual content or coordinating external designers/creatives.

Values & Attributes:

  • Warm, approachable, and community minded.
  • Customer-centric mindset with a commitment to enhancing customer experiences.
  • Proactive, creative, and solutions focused.
  • Collaborative and respectful, valuing diversity and different perspectives.

What We Offer

  • Exciting role with great salary packaging benefits (including meal entertainment options).
  • A rewarding job where your creativity and achievements are celebrated.
  • A supportive, fun team and positive workplace culture.
  • Opportunities to make a real impact in your community.

How to Apply

Send us a cover letter detailing how you meet the selection criteria, along with your resume outlining your skills, qualifications, and experience.

For more information, contact: Amy Tredinnick - Interim Head of Operations, on or email

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