Klaviyo Email Marketer and eCommerce Allrounder
4 days ago
Part-Time | Sydney or Remote | Home & Lifestyle Brand
Help grow one of Australia's fastest-rising home and lifestyle brands.
Muscle Mat is expanding its product range and building a loyal community across Australia. We're known for creating innovative, comfort-driven products that people love having in their homes. Now we're looking for a versatile Email Marketing Coordinator and eCommerce Allrounder to join our friendly, fast-moving team and play a key role in our next growth phase.
This is a hands-on role where no two days will look the same. You'll be leading email marketing in Klaviyo, helping manage our Shopify store, supporting social media campaigns, and occasionally stepping into influencer/UGC coordination. If you're an adaptable all-rounder with an eye for detail and a passion for digital marketing, this is the role for you.
What You'll Be DoingEmail Marketing (Klaviyo)
- Own the setup, optimisation, and reporting of email campaigns and automated flows (welcome, abandon cart, post-purchase, win-back).
- Write on-brand, engaging copy and create strong visuals for campaigns.
- Regularly test and optimise subject lines, creative, and segmentation.
eCommerce Management (Shopify)
- Support day-to-day store operations, including product uploads, merchandising, and homepage updates.
- Assist with product launches, promotions, and online campaigns.
- Collaborate with customer service to align promotions with customer communications.
Social Media & Influencer Support
- Assist with planning and execution of social campaigns.
- Occasionally support influencer, gifted, and UGC partnerships alongside our partnerships lead.
- Help ensure content is repurposed effectively across email, web, and social channels.
Collaboration & Customer Journey
- Work with customer service to ensure marketing campaigns connect seamlessly with customer experience.
- Monitor and improve key touchpoints across the customer journey.
- 3+ years' experience in eCommerce or digital marketing (preferably DTC).
- Strong hands-on experience with Klaviyo (flows + campaigns).
- Working knowledge of Shopify or similar for product management and merchandising.
- Experience with social media campaigns and influencer/UGC coordination.
- Comfortable writing short, persuasive copy for email and social.
- Data-driven, with the ability to interpret results and make improvements.
- Adaptable, proactive, and ready to pitch in wherever needed.
- Preferably based in Sydney or Melbourne with the ability for meeting in-person occasionally
- A friendly, supportive team environment.
- 20 hours per week. With view to increase.
- Bonus incentives for strong performance.
- Opportunity to work across multiple areas of a fast-growing brand.
- Hybrid working options
- Discounts across our full product range.
Please apply through Seek.
Please include a Cover Letter.
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