Marketing Specialist

• Play a pivotal role in driving brand awareness
• Make a difference in your local community
• Work life balance and flexibility

Are you a creative marketer with a passion for storytelling and driving meaningful results?

About Us

Since 1971, our purpose has been to help our customers (known to us as our Members) live better lives through better financial well-being. With origins in Mount Isa as a credit union serving local employees, today, we are a modern, member-owned bank with over 120,000 Members. While our name and services have evolved, our commitment to returning value to Members and supporting Queensland communities remains at the core of what we do. We are especially proud of our ongoing commitment to face-to-face banking.

Our full-service branches are the heart of our personal, community-driven approach - providing Members with real connections, support, and trusted service. Combined with a suite of digital banking options, we remain dedicated to delivering accessible, personalised banking while staying true to our community roots.

Queensland Country have been certified as a Great Place to Work and with over 50 years in business, we continue to shape a phenomenal culture through having our values at the core of what we do. You instantly feel the passion, comradery, and optimism from everyone and can see just how much fun we have as we work together to grow a stronger business and deliver for our Members.

About the RoleQueensland Country Bank is seeking a talented Marketing Specialist to join our energetic and collaborative team, helping to shape the future of our brand and connect with our customers in new and inspiring ways.

In this role, you'll help lead the planning, execution, and evaluation of marketing campaigns, from crafting compelling content and managing campaign go-live to analysing performance and optimising our online presence for maximum impact in enhancing brand awareness, strengthening customer engagement, and supporting business growth.

What You'll Do:

• Work with the Marketing team to build and execute marketing campaigns across multiple channels.
• Coordinate campaign timelines and resources to ensure delivery within scope.

• Develop engaging content tailored to target audiences, including blog posts, newsletters, web copy, case studies, and campaign collateral.

• Develop close and productive relationships with key internal and external stakeholders including third-party suppliers/partners.

• Provide reports outlining marketing results of current campaigns and advertising.

• Assist in tracking and managing department expenditure and promotional spend to budget.

• Ensure all content adhere to brand voice, tone and corporate identity guidelines.

• Ensure all marketing and advertising materials follow ADI regulatory requirements.

• Leverage industry insights provided by third-party partners and own research to guide future campaign decisions

This is a full-time position based on a 38-hour work week based in either our Brisbane City CBD Administration Office or Townsville Head Office.

What you bring:

• Tertiary qualifications in Marketing, Communications, Digital Media or related discipline.
• Minimum 2-3 years' experience in marketing, with proven success in campaign delivery and brand development.
• Experience in banking, financial services or another regulated industry (desirable).

Our Benefits

• Work life balance and flexible working options
• Birthday Leave
• Community Volunteer Leave
• Access to an Employee Assistance Program (EAP)
• Access to our Wellness Program
• Discounts on your Banking and Health Insurance products
• Cultural lunches and social clubs
• Excellent training and development opportunities

How to Apply

To apply for this role please follow the links or apply via our Careers Page. Applications close Thursday 27 November 2025. If you do have any questions or require other information, please contact Hayley on

If you are successful for a role with Queensland Country Bank, you will be required to undergo a pre-employment criminal history check and pre-employment credit history check.

*Queensland Country Bank limited ABN AFSL/Australian Credit Licence *