
Senior Manager, Acquisition
17 hours ago
Help people create their tomorrow, while you create yours
We help people with their banking, super, retirement and finances. Through upturns, downturns, recessions, and major life transitions. Every day, we help people see and make more of their financial potential, so that they can create their tomorrow. And we've been doing it for over 175 years.
If we do our job well, we genuinely add to the prosperity of our country and its people.
How will you make an impact
The Senior Manager, Acquisition role will build foundational requirements for AMP & North in implementing required marketing technology for tracking, attribution, partner reimbursement, and conversion rate optimisation, and will define and implement the Digital Acquisition strategy across Paid performance marketing channels across AMP to drive growth in our super, bank and advice platform business lines. This role is pivotal in establishing the direct acquisition function within AMP and through relevant vendor relationships, to demonstrate an ability to cost effectively acquire new customers and advisors for long term growth.
What you will bring to the role
- Extensive experience leading and executing digital acquisition strategies across paid performance channels, with a strong focus on scalable growth and measurable outcomes
- Proven success in driving commercial performance across SEM/PPC, Affiliates, Native, and Paid Social, consistently achieving CPL, CPA and ROAS targets in agency or client-side roles
- Deep expertise in managing a diverse marketing technology stack, including Affiliate platforms (Impact Radius, Partnerize), Mobile Measurement Platforms (AppsFlyer, Branch), Competitive Intelligence tools (SEMRush, SimilarWeb), and advanced reporting solutions , Looker Studio). Proficient in Adobe and Google Analytics, as well as Tag Management systems
- Demonstrated ability to influence conversion rates through creative strategy, landing page optimisation, and full-funnel experience design
- Strong capability in strategic planning, prioritisation, and stakeholder engagement, with a proven track record of aligning cross-functional teams to deliver high-impact marketing outcomes
Why we think you'll love working at AMP
Doing what we've always done is not an option, so your clever ideas will get airtime here. You'll be encouraged to speak up and try new things. If they don't work, we move on – better for it.
We know there's no one way of doing things. So, you won't have to sacrifice who you are or how you work to fit in here. We're inclusive and flexible in many of the ways you'd expect. And in some of the ways you wouldn't. As long as your health and wellbeing come first - at home and at work.
In fact, most of what makes AMP such a welcoming, enjoyable place to work are our people. Wherever you go, you'll find moments to connect, feel valued and do meaningful work.
Whether it's through our first-class leaders who are invested in you and your success. Through year-round opportunities to volunteer, fundraise and give back to the community. Or in the everyday challenges you face as we work together to strengthen this great organisation. Challenges that will stretch you, amplify your potential and compound the impact you have.
We believe in the power of inclusion and diversity
We're dedicated to fostering inclusion, diversity, and a warm feeling of belonging at AMP. It sparks creativity, ignites innovation, and turns up the dial on the quality of our decisions and performance. This not only makes our workplace more engaged but also leads to better connections with our customers.
We're your allies in the search for the perfect fit - when you apply, let us know how we can support you to put your best self forward during our selection process.
We're also committed to enhancing employment opportunities for Aboriginal and Torres Strait Islander people, so we enthusiastically encourage candidates from these backgrounds to apply and explore our Reconciliation Plan on our website.
Ready to create your tomorrow?
If you're someone who sees opportunity where others see challenge, come and work with us in smart, progressive ways as we transform an iconic Australian brand for the future. And, through a series of career-defining moments, create your own tomorrow.
Don't procrastinate We review applications when we get them, and if we discover the ideal candidate, we may close the role earlier than the advertised close date.
Looking forward to meeting you.
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