Paid Performance Specialist

4 days ago

Sydney, New South Wales, Australia TMGM Full time $120,000 - $180,000 per year

Position Summary

We are seeking a highly motivated Paid Performance Specialist with deep expertise in TikTok Ads to join our marketing team. The ideal candidate has at least 3 years of working experience at TikTok (in a paid performance role)., alongside a total of 3+ years of in digital marketing or finance-related industries.

Key Responsibilities

  • Develop and execute TikTok acquisition strategies to reach and convert new users, optimizing toward lifetime value and ROI.
  • Manage paid budget allocations on a monthly and campaign basis to ensure maximum efficiency.
  • Collaborate with the creative team to develop high-performing TikTok ad creatives tailored for platform trends and audience behaviours.
  • Continuously test new creatives, hooks, and formats to drive engagement and conversions.
  • Provide performance reporting and actionable recommendations to optimize campaign delivery and user acquisition.
  • Work with product and tech teams to improve conversion rates through funnel optimization and seamless UX.
  • Monitor TikTok platform trends and algorithm changes to adjust campaign strategies in real-time.
  • Manage agency relationships or internal team processes related to TikTok buying and creative production.
Requirements
  • Minimum 3 years of working experience at TikTok (in a paid performance role), managing performance campaigns.
  • Strong knowledge of TikTok ad formats, targeting tools, and creative best practices.
  • Strong analytical mindset; able to interpret large datasets and draw insights.
  • Experience in multi-platform paid media campaigns (Meta, Google, etc.) is a plus.
  • Comfortable working in high-growth, fast-paced environments.
  • Excellent project management and cross-team collaboration skills.
  • Experience in finance, trading, or mobile gaming verticals is advantageous.
Benefits
  • Play a key role in a fast-growing, global trading company with ambitious expansion plans.
  • Work alongside industry experts and visionary leaders in a collaborative, multicultural environment.
  • Shape the future of TMGM's growth in the world's most dynamic financial markets.

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