PR & Media Supervisor

At Swarovski, where innovation meets inspiration, our people desire to explore, experience and create. As a PR and Media Supervisor, you will get a chance to work in a rewarding role within a diverse team that pushes boundaries. Be part of a truly iconic global brand, learn and grow with us. We're bold and inventive, revealing astonishing things like no one else can. A world of wonder awaits you.

About the job

Responsible for supporting Head of Marketing to execute all Public Relations and Media initiatives across Australia and New Zealand, ensuring Swarovski maintains top-of-mind brand awareness, drives earned media coverage, delivers consumer-centric events, and maximizes media investments to contribute directly to brand desirability and topline sales performance.

Your responsibilities include, but are not limited to:

• Develop and maintain good press and public relations to maximize earned coverage and brand exposure.

• Manage the PR sample showroom with support from the Marketing Interns.

• Facilitate the delivery of press releases to the media industry via professional network
• Maintain and deliver to our central team the monthly PR clipping reports.
• Build & maintain relationships with journalists, PR agencies, stylists and local influencers and keep the brand top of mind for our end-consumers.
• Implement local strategies on Social Media channels
• Ensure personal awareness of our core consumer groups.

• Manage the PR out-reach activations

• Implementation of internal and external events

• Support the PR Internship program

• Implement and measure the media plan

• Liaise with the media agency on a frequent basis to ensure brand compliance, spend efficiency, innovation and optimum brand positioning to achieve our top-line sales targets.

• Prepare the briefing and trafficking of media artwork/creative for all ATL campaigns including but not limited to TVC, Print, OOH, Digital, Social and Cinema.
• Monitor the media landscape through BPMS (Brand Performance Measurement Study) and provide suggestions to adjust spending based on media platform efficacy e.g. moving from print to digital.
• Key point of contact for the media agency for day-to-day collaboration.
• Raise POs for any planned media in a timely manner.

About you

We are looking for a unique and amazing talent, who brings along the following:

• Bachelor's degree
• Minimum 3-5 years of professional experience in a similar role within an international setting
• Experience in brand management, stakeholder management
• Excellent consumer/customer/industry knowledge and communication skills
• Agility and resilience in a fast-paced environment
• Team orientation, and ability to work effectively with all levels of the organization
• Innovative and creative approach whenever possible and can-do attitude

What we offer

You can expect a range of benefits, including:

• Swarovski products discounts
• Employee Assistance Program
• Volunteering leave
• Learning and development programs
• Birthday leave

Masters of Light Since 1895

Swarovski creates beautiful crystal-based products of impeccable quality and craftsmanship that bring joy and celebrate individuality.

Founded in 1895 in Austria, the company designs, manufactures and sells the world's finest crystal, gemstones, Swarovski Created Diamonds and zirconia, jewelry, and accessories, as well as crystal objects and home accessories. Swarovski Crystal Business has a global reach with approximately 2,400 stores and 6,700 points of sales in around 140 countries and employs more than 18,000 people. Together with its sister companies Swarovski Optik (optical devices) and Tyrolit (abrasives), Swarovski Crystal Business forms the Swarovski Group. A responsible relationship with people and the planet is part of Swarovski's heritage. Today this legacy is rooted in sustainability measures across the value chain, with an emphasis on circular innovation, championing diversity, inclusion and self-expression, and in the philanthropic work of the Swarovski Foundation, which supports charitable organizations bringing positive environmental and social impact.

Swarovski is an equal opportunity employer. We give our people the guts to celebrate individuality and pride ourselves on creating a workplace where people feel involved, respected, valued, connected, and heard. A place where anyone/everyone belongs. All aspects of employment including the decision to hire, promote, discipline, or discharge, will be based on merit, competence, performance, and business needs. We do not discriminate based on race, color, religion, marital status, age, national origin, physical or mental disability, medical condition, pregnancy, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under the law of the countries we operate in.