Business Development Specialist

2 weeks ago


Sydney, New South Wales, Australia ClassPass Full time

At Playlist, life's richest moments happen when people step away from screens to move, connect, explore, and play. We're building the definitive platform for intentional living, connecting people with inspiring experiences in fitness, wellness, and beyond. With popular brands like Mindbody and ClassPass, Playlist empowers businesses and individuals, making it effortless for aspirations to become actions. Join us in reshaping technology's role to foster meaningful, real-world connections.

Mindbody equips wellness entrepreneurs with technology to support thriving businesses and create exceptional experiences. Innovation and curiosity drive our culture, connecting businesses and individuals through cutting-edge solutions. Join us if you're passionate about enhancing wellness through technology.

You'll be part of the team that powers growth for the fitness, wellness, and beauty businesses that make real-world experiences possible. As a Business Development Specialist (SMB), you'll connect with new small business owners across APAC, helping them discover how Mindbody's technology can streamline operations, attract more clients, and unlock new revenue.

The Role You'll Play

  • Drive new business growth through high-volume, outbound outreach to SMB prospects.

  • Own the full sales cycle—from first contact to close—executing with speed, confidence, and care.

  • Deliver compelling, consultative conversations that show how Mindbody technology solves real business challenges.

  • Compete strategically in a fast-moving market, confidently positioning Mindbody against alternatives.

  • Stay laser-focused on KPIs, maintaining momentum and organization across a high-volume pipeline.

  • Use Salesforce to track progress, forecast accurately, and optimize performance.

  • Keep your approach fresh by staying informed on product updates, competitor insights, and market trends.

  • Learn, iterate, and celebrate wins with a team that values progress as much as results.

Experience You Bring

  • 2–4 years of success in high-volume, full-cycle sales or as a top-performing Senior SDR in SaaS.

  • Proven record of converting outbound leads into closed deals within 45 days or less.

  • Driven by goals and outcomes—comfortable working with metrics and accountability.

  • Exceptionally organized and able to manage multiple conversations and deals at once.

  • Resilient, adaptable, and motivated by challenge; every "no" sharpens your next "yes."

  • Clear, persuasive communicator who tailors messaging to SMB audiences.

  • Confident using Salesforce or similar CRM systems.

  • Familiarity with SaaS or wellness/fitness technology is a plus.

  • Bonus: Understanding of APIs, integrations, or cloud-based tools that strengthen value storytelling.

Have we piqued your curiosity?

Sound like the role for you? We'd love to hear from you Even if you're not 100% sure about potential fit, we still encourage you to apply. We're looking for the right person, not the perfect series of checkboxes.

Playlist is an Equal Opportunity Employer. We highly value diversity at our company and encourage people of all different backgrounds, experiences, abilities and perspectives to apply. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or other protected characteristics.

By entering your email and phone number and submitting your application, you consent to receive emails, calls and SMS about your application and other roles at Playlist, including by auto-dialer. Message and data rates may apply. Opt-out or text STOP to cancel at any time.

If you are a California resident or reside outside the United States then by submitting your application you confirm that you have read, understood, agree and - where applicable - grant your prior, free, informed and express consent for the processing of your personal information, including sensitive personal information, as described in our California Applicant Privacy Notice or International Applicant Privacy Notice (as applicable).

Note: This description outlines key responsibilities but isn't intended to cover every task or duty. Additional responsibilities may be assigned as needed to support the team and business goals.



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