Marketing Specialist

4 days ago


Australia Virgin Australia Full time $80,000 - $120,000 per year
  • Work type:

Full-Time (Permanent)
- ##### Location:

Australia Wide
- ##### Job type:

Velocity Frequent Flyer, Marketing & Communications
- ##### Applications close:

Marketing Specialist

Step into an exhilarating journey with Velocity Frequent Flyer Virgin Australia's award-winning loyalty program with over 13 million members and counting. We make rewards fast and meaningful — from dream holidays and upgrades to retail, fuel, and everyday perks.

Velocity is all about smart, simple, and speedy rewards. As part of our vibrant team, you'll help deliver unforgettable value to millions of Australians — all while enjoying the perks of working for one of the country's most loved travel brands.

We have two exciting opportunities available, working across Travel and Member Acquisition & Activation.

Reporting to the Marketing Leader, the Marketing Specialist will play a pivotal role in shaping how our members experience Velocity every day. The objective of the Marketing Specialist role is to drive member acquisition, engagement, and retention by delivering data-driven, multi-channel marketing campaigns that enhance the Velocity member experience and deliver on our business objectives.

In this role, you'll create campaigns that inspire members to earn and redeem more often, explore our partner network, and unlock the full value of their membership.

In addition, you will:

  • Lead end-to-end multi-channel campaigns – from concept to execution – across email, web, social, paid media, and emerging platforms, ensuring alignment with business OKRs.
  • Create and deliver lifecycle-based strategies to engage members at key milestones, including automated and trigger-based communications.
  • Champion data-driven decision-making, leveraging first- and third-party data to deliver personalised, relevant campaigns that resonate.
  • Identify and seize growth opportunities, optimising current activity and developing innovative ideas to attract and retain members.
  • Drive continuous improvement through A/B testing, campaign experimentation, and performance analysis, using insights to iterate and enhance results.
  • Collaborate with internal teams and external partners to deliver campaigns that are legally compliant, brand-aligned, and creatively outstanding.
  • Monitor competitor activity and market trends, sharing insights to inform strategy and maintain a competitive edge.
  • Measure and report campaign performance, demonstrating ROI and making agile adjustments to hit targets.

You'll be great in this role if you:

  • 5+ years' experience in mid-level marketing management, with a track record in leading, planning, and optimising integrated campaigns.
  • Proven ability to deliver end-to-end multi-channel marketing campaigns, including CRM, lifecycle marketing, and automation.
  • Hands-on experience with marketing automation platforms such as Marketo, Salesforce Marketing Cloud, HubSpot, or Adobe Campaign.
  • Strong expertise in paid digital and social media, particularly Meta platforms (Facebook, Instagram, UGC).
  • Advanced skills in analysing campaign performance and member behaviour using tools such as Power BI and Adobe Analytics.
  • Commercial acumen with experience managing budgets to deliver measurable results.
  • Strong stakeholder management skills with the ability to brief and lead agency partners.

What you'll get from us:

We're committed to looking after you, with some of the best benefits and conditions in the industry – including (but not limited to):

  • Heavily discounted air travel for you and your loved ones (including $1000 worth of travel credits per year)
  • Flexible working arrangements (including work hours and work from home)
  • Discounts on travel insurance, car hire, accommodation and experiences worldwide
  • Discounted Virgin Australia Lounge membership
  • Hospitality, retail, technology, beauty services and wellness discounts
  • Wellness support, including the Converge digital wellbeing platform
  • A comprehensive Employee Assistance Program, which offers confidential coaching and support from qualified professionals for all aspects of life – physical, mental, social and financial
  • Dress for Your Day – enjoy the freedom to wear whatever is appropriate for the type of work you do and the day you have ahead of you

Equality rules:

We're all individuals. We love that. That's why we encourage applications from Indigenous Australians, people with disability, those from diverse cultural backgrounds, our friends in the LGBTQIA+ community, and anyone else who wants to join our family.

Ready to apply? We're ready to hear from you.



  • Brigadoon, Western Australia Equestrian Western Australia Inc Full time $60,000 - $90,000 per year

    Marketing and Partnership Specialist - Immediate start required.Equestrian Western Australia | Brigadoon, WAFixed Term - Full Time, Fixed Term - Part Time will be considered.The opportunity…Are you a hands on, experienced marketing and partnership professional who can hit the ground running?Equestrian Western Australia (EWA) is seeking a dynamic all...


  • Australia Supercheap Auto Full time $90,000 - $120,000 per year

    Work options: HybridAbout UsSupercheap Auto is a thriving specialty retail business, specialising in automotive parts and accessories. As the inaugural Super Retail Group brand established in 1972, Supercheap Auto has since grown into a major specialist retailer with over 350 stores across Australia and New Zealand and more than 4000 team members. Supercheap...

  • Campaign Specialist

    2 weeks ago


    Australia Vicinity Centres Full time $90,000 - $120,000 per year

    We're reimagining the way Australians live, work, and play. We own and manage some of the most recognisable and loved retail destinations across Australia.We're evolving our portfolio into destinations that offer a broad selection of retail, residential, and office spaces. Through our diverse portfolio, data-led decision-making, and nationwide development...


  • Australia Travel Leaders Group, LLC Full time

    Procurement & Contract Management Specialist Procurement & Contract Management Specialist - Full time, fixed term role until 30th June 2027 - Geelong office location, with flexible hybrid working (3 day per week office attendance required) - Offering a competitive starting base salary of $107,333 plus super and benefits With a career at the TAC, you’ll...


  • Australia NES Global Talent Full time

    Introducing Harvest Talent Recruitment & People Solutions Reference: JO-2507-1438 We’re urgently seeking 4 talented marketing professionals to join the in-house Marketing & Brand team on 12-month full-time contracts (with potential extensions). These roles offer the opportunity to contribute to high-impact communications and creative projects that...


  • Australia BECA Full time $90,000 - $120,000 per year

    Talent Acquisition Specialist, Australia (Fixed Term - 12 months)BecaBeca is one of the Asia-Pacific region's largest employee-owned professional services consultancies. Our team of over 4000 professionals is diverse enough to bring a wide range of perspectives and expertise to every client and challenge, creating resourceful, smart solutions from our...

  • Product Specialist

    7 days ago


    Australia AGCO Corporation Full time $90,000 - $120,000 per year

    Date: Sep 21, 2025Req ID: 101711Location:AUBrand: PTxWorkplace Type: Hybrid/RemoteAre you passionate about solving the world's most pressing challenges?Do you want to help solve the world's most pressing challenges? Feeding the world's growing population and slowing climate change are two of the world's greatest challenges, PTX Trimble are proud to be...


  • Australia Mav3rik Full time $120,000 - $180,000 per year

    Australia or PhilippinesApply HereAUPHWe are seeking a Lead Marketing Cloud Consultant to join our Salesforce team. In this senior, client-facing role, you'll design and deliver Marketing Cloud solutions that drive impact across industries—from improving patient and citizen experiences to helping enterprises connect with their customers in smarter, more...


  • Australia Telstra Full time $120,000 - $180,000 per year

    Employment TypePermanentClosing Date11 Sept :59pmJob TitleSenior Solutions Sales SpecialistJob SummaryJob DescriptionWe're an iconic Aussie brand with a global footprint. Our purpose is to build a connected future so everyone can thrive. We're all about providing the best experience and delivering the best tech on the best network.This includes making...


  • Australia フォス・ジャパン株式会社 Full time $60,000 - $90,000 per year

    Published: DepartmentFOSS Pacific5, 3-4 Anzed Court3170 Mulgrave VIC CountryAustraliaFOSS develops innovative system solutions to ensure and improve food quality. Our mission is a more sustainable use of the world's agricultural resources. FOSS is a family-owned company, and we are proud of our high employee and customer satisfaction along with our open and...