Partnerships & Events Lead - Queensland

2 weeks ago

Brisbane, Queensland, Australia Asahi Group Holdings Full time $90,000 - $120,000 per year

Drive impact in QLD by leading partnerships and events that build brand presence and deliver memorable experiences.

  • Job No: 503104
  • Work Type: Permanent - Full Time
  • Location: QLD - other
  • Categories: Sales, Marketing

Your Impact:

Partnerships are a key channel for Asahi's growth. In this dynamic role, the Partnership & Events Lead will be a key driver of Asahi's growth in Queensland by spearheading the development and execution of a winning sponsorship strategy. You'll not only secure impactful partnerships but also ensure their successful activation through creative events and flawless brand messaging. This translates to measurable results and a significant contribution to Asahi's brand awareness and market position within the region.

Please note this role is based in Fortitude Valley.

Key responsibilities:

  • Lead the planning, execution and evaluation of state sponsorships and events in Queensland.
  • Execute national sponsorship agreements at a state level, ensuring seamless integration with sales and marketing.
  • Develop annual sponsorship leverage plans and toolkits aligned with brand, portfolio and state sales strategies.
  • Manage project budgets, ticketing, hospitality programs and pourage agreements.
  • Ensure all sponsorship activities comply with brand, legal and corporate guidelines.
  • Build strong partnerships with agencies, suppliers, and state sales teams to maximise sponsorship impact.

About You:

To be successful in this role you will have:

  • Tertiary qualification in business or relevant experience.
  • 3+ years of experience in a similar Sponsorship & Events or Sales and/or Marketing role.
  • Proven experience in managing and leveraging sponsorships to achieve maximum value.
  • Exceptional communicator with strong influencing and negotiation skills, and relationship management skills to collaborate effectively with internal and external stakeholders.
  • Strong analytical skills to track, measure, and evaluate sponsorship performance.
  • Highly organised with the ability to manage multiple priorities and deadlines.
  • Creative mindset, a hunger for innovation, and passion for looking for ways to solve brand problems

Why Asahi Beverages?

At Asahi Beverages, we're passionate about crafting more than just drinks - we craft moments of connection, celebration and shared enjoyment. We bring together a diverse portfolio of iconic beverage brands, a commitment to quality and a drive to constantly innovate. Headquartered in Melbourne and with facilities right across Australia and New Zealand, you'll find Asahi is a place where talent is nurtured and ambition is rewarded. If you're ready to toast your future, we're ready to meet you.

We are a Circle Back Initiative employer and commit to responding to all applicants.

  • Advertised: 02 September 2025 AEST
  • Applications close: 17 September 2025 AEST

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