Senior Marketing Manager

4 hours ago

Mount Waverley, Victoria, Australia Sushi Sushi Full time $100,000 - $120,000 per year

Sushi Sushi, Australia's largest sushi brand, is going through an exciting evolution of change, evident from our store design to our branding. We are currently looking for a Senior Marketing Manager to join us on a 12 month Maternity Leave Contract to continue momentum across a broad range of Marketing and Brand initiatives.

This is a fabulous opportunity for a Marketing Manager who wants a new challenge, is not afraid to break the "traditional" marketing rules and is looking to push the boundaries

Creative. Passionate. Innovative... These are the characteristics we are looking for.

Key responsibilities:

  • Deliver an innovative national marketing/promotional calendar from ideation to implementation that aligns with our goals and agreed KPIs
  • Lead comprehensive marketing campaigns that leverage traditional, social media and digital marketing channels/platforms, ensuring maximum impact
  • Own our brand identity and its evolution across all marketing channels and store touchpoints
  • Support the development of our digital transformation, including input into our customer acquisition and retention strategies through the launch of our Customer Loyalty Program
  • Be an integral member of our NPD team as the project lead overseeing the development of all new products for our store network
  • Oversee the workload of our in-house Senior Graphic Designer to deliver best in class design outputs, while also supporting their professional growth and development
  • Analyse data to drive continuous improvement through identified areas of focus
  • Develop our social media content calendar and provide community management
  • Collaborate cross-functionally to deliver initiatives including store level Local Area Marketing (LAM)
  • First point of contact for our external creative agencies and suppliers
  • Oversee Marketing budget planning and reporting
  • Collaborate with senior members of the business to improve processes and optimise campaigns, communication and workflow.

Key Requirements:

  • Minimum 3 years' marketing management experience with a solid history of success
  • Expertise in digital marketing, social media strategy and analytics
  • A good understanding of eCommerce platforms and how to maximise success on this channel
  • Proven project management skills with the ability to manage multiple projects at the same time
  • Experience developing customer acquisition and retention initiatives, ideally with previous exposure to loyalty programs
  • Hands on experience mentoring and delivering team success through leadership and development
  • Ability to lead and influence stakeholders across the business
  • Bachelor of Marketing or relevant tertiary qualifications in a marketing related discipline
  • Previous experience within the retail/food/franchising industry in Australia preferred, but not essential

You are:

  • Fun loving, resilient and motivated by the challenge of a fast-moving environment
  • Willing to get amongst the weeds and get your hands dirty
  • A person who loves identifying new initiatives and driving success
  • An inquisitive creative at heart who gets a kick out of generating exciting marketing campaigns

If this sounds like a challenge you'd like to get around, please send through a copy of your resume, supporting letter and tell us why you would like to work for us

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