Ancillary Performance Marketing Lead

1 week ago


Brisbane, Queensland, Australia Virgin Australia Full time $90,000 - $120,000 per year

Hello. We're Virgin Australia. We're the airline that's always done things a little different. Our way. The Virgin way. We're on a mission to make flying better than 'nice'. And to do that, it takes a team of talented people who are passionate about customer experience, doing the right thing always, with a focus on safety – in the air, on the ground and in our workplaces. A team who values real diversity and inclusion, in a big brand with big ambitions.

What you'll be doing

With an ongoing investment in new, cutting-edge technology that supports our rapid transformation, and a flat organisational structure, you'll have a voice in programs of work that positively impact millions of guests each year and will often see and experience the impact you've made when you travel with us.

As our
Ancillary Performance Marketing Lead
, you'll be at the heart of driving incremental revenue through smart, data-led marketing strategies. You'll own the roadmap for ancillary product marketing – think baggage, seat selection, and other extras – and work closely with teams across Commercial, Revenue Management, Legal, and Marketing to bring campaigns to life. You'll be the go-to for pricing strategy, campaign performance analysis, and creative execution, ensuring our ancillary offerings hit the mark for our guests and our bottom line.

You'll be great in this role if you…

…love diving into data to uncover insights, thrive in a fast-paced environment, and enjoy collaborating across teams to make things happen. You'll be someone who can balance creativity with commercial thinking, and who's not afraid to test, learn and iterate to get the best results.

You'll also bring:

  • A relevant Bachelor's degree
  • 4+ years' experience in the airline/travel industry or strategy/management consulting, with a focus on commercial, revenue or marketing analytics
  • Advanced skills in Excel, PowerBI, and Adobe suite (AEM, Target, Analytics)
  • Strong communication and stakeholder management skills
  • A knack for turning complex data into clear, actionable insights

What you'll get from us

We're committed to looking after you, with some of the best benefits and conditions in the industry – including (but not limited to):

  • Discounted flights for you and your loved ones (including $1000 worth of travel credits per year)
  • A flexible, hybrid work style. Work from home or the office, adapt your location to suit your style and needs
  • One of Brisbane's most admired head office locations, with South Bank train station, a supermarket, pharmacy, and lunch options downstairs plus a 5-minute walk to the Busway, a rooftop restaurant and onsite gym (with a low membership fee) and South Bank Parklands just across the road
  • Discounts on travel insurance, lounge membership, car hire, accommodation, and experiences worldwide
  • Cheaper hospitality, retail, technology, beauty and wellness services
  • Free counselling and access to a wellbeing app to support your physical, mental, social and financial health
  • 'Dress for Your Day' – enjoy the freedom to wear whatever makes you feel great for the type of work you do and the day you have ahead of you.

When everyone is included, everyone wins

We're all individuals. And we love that. That's why we encourage applications from Indigenous Australians, people with disability, those from diverse cultural backgrounds, our friends in the LGBTQI+ community, and anyone else who wants to join our family

Ready to apply?

We're ready to hear from you.
Apply now.


  • Ancillary Product

    1 week ago


    Brisbane, Queensland, Australia Virgin Australia Full time $90,000 - $120,000 per year

    Hello. We're Virgin Australia.We're the airline that's always done things a little different. Our way. The Virgin way.We're on a mission to make flying better than 'nice'. And to do that, it takes a team of talented people who are passionate about customer experience, doing the right thing always, with a focus on safety – in the air, on the ground and in...


  • Brisbane, Queensland, Australia Australian Energy Market Operator (AEMO) Full time $90,000 - $120,000 per year

    Division: OperationsDepartment: Systems CapabilityReference number: 12560Engagement type: PermanentAEMO at the Heart of EnergyAEMO is Australia's independent energy system and market operator and system planner. AEMO's purpose is to ensure safe, reliable and affordable energy today, and enable the energy transition for the benefit of all Australians....


  • Brisbane, Queensland, Australia TMT Marketing Full time $60,000 - $80,000 per year

    About UsOur client is building innovative, student-first learning solutions that empower learners and educators alike. From interactive content to AI-powered study tools, we combine technology and pedagogy to make education more accessible, engaging, and effective.We're now looking for a Marketing Coordinator to help us tell our story, grow our community,...


  • Brisbane, Queensland, Australia Compare the Market Australia Full time

    OverviewJoin to apply for the Marketing Performance Manager role at Compare the Market Australia.About UsiSelect and Compare the Market are trusted, well-known brands dedicated to helping millions of Australians compare and buy personal finance and household products, such as insurance, energy, and loans. We're a values-led business that thrives on...


  • Brisbane, Queensland, Australia Compare the Market Australia Full time

    OverviewJoin to apply for the Marketing Performance Manager role at Compare the Market Australia.About UsiSelect and Compare the Market are trusted, well-known brands dedicated to helping millions of Australians compare and buy personal finance and household products, such as insurance, energy, and loans. We're a values-led business that thrives on...

  • Marketing Manager

    1 week ago


    Brisbane, Queensland, Australia Cemoh | Fractional Marketing Experts Full time $260,000 - $275,000 per year

    Cemoh are recruiting for a Remote Marketing Manager (APJ) role in tech to drive campaigns, optimise processes, and boost pipeline growth.Job DescriptionLocation:  Australia (APJ region considered)Role:  Marketing Operations Manager – APJ (Asia Pacific & Japan)Hours:  From 30 to 38 hours per weekWork Arrangement:  Fully remote / work from home, with...


  • Brisbane, Queensland, Australia Compare the Market Australia Full time $120,000 - $180,000 per year

    Brief DescriptionAbout Us:iSelect and Compare the Market are trusted, well-known brands dedicated to helping millions of Australians compare and buy personal finance and household products, such as insurance, energy, and loans. We're a values-led business that thrives on collaboration and innovation, all while keeping our customers at the heart of everything...


  • Brisbane, Queensland, Australia Auto & General Insurance Full time $80,000 - $120,000 per year

    About Us:iSelect and Compare the Market are trusted, well-known brands dedicated to helping millions of Australians compare and buy personal finance and household products, such as insurance, energy, and loans. We're a values-led business that thrives on collaboration and innovation, all while keeping our customers at the heart of everything we do.About The...


  • Brisbane, Queensland, Australia NPAA Services Pty Ltd Full time $90,000 - $120,000 per year

    Performance Marketing SpecialistAbout UsRed Union Support Hub (RUSH) is a leading service organisation dedicated to supporting and advancing the careers of professionals across various fields. We serve a network of professional associations, proudly representing over 23,000 dedicated members across 13 associations, including nurses, teachers, doctors, and...


  • Brisbane, Queensland, Australia VentureCrowd Full time $90,000 - $120,000 per year

    Performance Marketing Manager to Lead digital acquisition across paid channels, driving ROI and growth. Must have financial services experience with Wholesale Investors.