Technical Copywriter
3 days ago
Since 2007, Maxotel has been a reliable telco choice for Australian businesses thanks to our unrivalled features, seamless integrations, exceptional call quality and first-rate customer support. We're are now in a growth phase, having recently acquired Vonex. We are looking for a highly proficient and creative "Tech Copywriter" to join our team and help craft content that speaks to our audience and clearly communicates our value.
As a key member of our marketing team, you'll play a vital role in creating content that simplifies technical details and showcases the benefits of our services. This role will work across a portfolio of brands in the B2B and B2C space. Your writing will inform, engage and inspire decision-makers in Australian businesses as well as engage our consumer audiences.
Key Responsibilities:
- Write clear, concise and engaging tech-related content for a variety of platforms, including websites, landing pages, blogs, whitepapers, case studies, emails, brochures, ads and social media (e.g. LinkedIn, Facebook, etc.) in collaboration with the marketing team.
- Craft clear messaging for product updates, launches and promotions that explain features, integrations and benefits.
- Translate technical features into compelling and benefits-focused messaging tailored to Australian businesses and consumers.
- Develop clear guides, help articles and support documentation to enhance customer understanding and experience.
- Conduct research on industry trends and competitors to produce high-value content.
- Optimise content for SEO to improve online visibility and drive engagement.
- Maintain a consistent brand voice that's professional yet approachable, aligning with our tone and messaging guidelines.
- Collaborate with the marketing and product teams to ensure all content aligns with our brand and business objectives.
- Review content performance and use insights to refine and improve future content strategies.
Requirements:
- Ability to simplify complex technical concepts for a variety of audiences.
- Proven experience as a Tech Copywriter, ideally within the IT, Technology or Telecommunications sectors.
- Strong writing, editing and proofreading skills, with a keen eye for detail.
- Experience writing for a B2B audience and knowledge of SEO principles.
- Experience with B2C in addition to B2B is a plus.
- Strong research skills to ensure accuracy and depth in content.
- Be able to work in a fast paced environment.
- Ability to work autonomously, manage priorities and meet deadlines.
- Candidate must be based within Australia - Role is ideally based in Sydney, Brisbane, Gold Coast, Toowoomba or Adelaide, where have a presence.
Why Join Us?
- Flexible working hours
- Collaborative and supportive team.
- Opportunity to make a big impact by shaping how customers perceive and engage with our products.
Applicants must provide a portfolio of previous professional work. Ideally, this includes content created for websites, landing pages, blogs, EDMs, or whitepapers. You can submit your portfolio as additional pages within your cover letter or resume, include direct links to your work, or share a link to your personal website if it serves as your portfolio.
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