Manager Communications

WHY BAI COMMUNICATIONS
It's an exciting time to be part of BAI Communications. Building on our achievements in broadcasting, telecommunications and critical communications, we continue to expand our operations, helping connect people, support communities and advance economies.

We operate one of the world's most extensive broadcast networks, delivering fully managed television and radio services to 99% of the Australian population. During crises such as natural disasters, national broadcasters depend on BAI to maintain vital communications, while emergency services trust us to keep them connected and informed.

As 5G technology transforms connectivity, BAI leverages global experience to enable comprehensive coverage in challenging environments—buildings, tunnels, stadiums, and high-density areas. This expertise positions us at the forefront of intelligent, connected infrastructure development across Australia.

Our acquisition of Titan ICT has strengthened our mission-critical capabilities, adding deep expertise in mining, resources, and energy industries. This expansion enables robust solutions across Australia's most demanding operational environments.

Discover more through BAI360, our virtual tour platform.

LET'S EXPLORE THE ROLE
As a leader for strategic communications at BAI Communications, the role focuses on driving the company's vision to position itself as a premier provider of shared infrastructure solutions for the telecommunications and government sectors, as well as the top provider of broadcast services in Australia. The key responsibilities include developing and implementing market-leading internal and external communication strategies, along with media relations initiatives, to enhance brand visibility, drive revenue growth, and realise the company's expansion objectives.

Key responsibilities:

• Strategic communications planning:
  Work with the Marketing Director on the development and execution of integrated internal and external communications strategies, working collaboratively with wider marketing team and business units to drive brand visibility, revenue growth, and expansion objectives across broadcast, telecommunications and government sectors.
• Media relations and PR leadership
  : Build and maintain positive, trusted media relationships through strategic, timely engagement. Lead proactive and reactive media relations, working closely with BAI subject matter experts to develop compelling media campaigns and responses that enhance brand reputation and drive business objectives.
• Content strategy development:
  Create compelling content strategies that expand reach and enhance credibility, utilising strong copywriting and editing skills to develop materials for C-suite leaders and external audiences across multiple channels.
• Manage competing priorities:
  Identify and focus on critical priority areas as you drive the communications strategy. This will involve enhancing thought leadership and contributing to innovative campaigns.
• Internal communications and programs:
  Collaborate closely with the senior executive and people and culture teams to develop, manage, and continually review and improve internal stakeholder engagement.
• Cross-functional collaboration
  : Partner closely with senior executives, Marketing Director, People & Culture teams, and technical subject matter experts to develop communication strategies. Develop collaborative relationships across all organisational levels to ensure message consistency and stakeholder alignment.
• Leveraging AI:
  Help to revolutionise our marketing communications operations, by identifying opportunities to optimise content workflows, utilising data and AI to significantly improve efficiency, quality, and volume.
• Report on successes:
  Contribute to monthly reporting and analytics. Accountability and management of initiatives to budget, report on project results. Provide informed insights, advice and recommendations on performance of internal and external communications campaigns, identifying and responding to potential gaps and opportunities for continuous improvement.
• Agency management:
  Lead and collaborate with agency teams and external partners. You'll also choose and manage agency partnerships as they relate to your role.

LET'S HEAR ABOUT YOU

• You will have 5+ years' experience in B2B Marketing Communications roles ideally in the telco or technology sectors.
• A strong track record in internal and external communications and media relations within a B2B environment, including experience in content marketing and strategy development is required.
• Strong media relations experience with established media contacts and content development.
• Proven ability to develop and execute strategic content plans that leverage external partnerships, PR opportunities, and technological advancements.
• Advanced writing and storytelling skills and experience writing for and on behalf of C-suite leaders.
• Exceptional interpersonal and collaboration skills with proven ability to build relationships across all organisational levels with cultural intelligence and adaptability when working with diverse teams and stakeholder groups.
• An analytical and process-oriented mindset with a passion for utilising data and technology (including AI) to drive continuous improvement.
• Experience in leading internal communications, people and culture communications programs.
• Advanced experience working with Martech systems and tools. High preference for Salesforce (CRM, Pardot).
• Ministerial and government relations experience strongly preferred.
• Ability to manage outsourced agency partners and suppliers.
• Proactive problem-solver with 'roll up your sleeves' mentality.

BENEFITS & CULTURE
At BAI, we embrace difference, and we welcome applications from Aboriginal and Torres Strait Islander people, people from diverse cultural backgrounds, people with disability and members of the LGBTQIA+ community.

We stand for being courageous and doing what matters, living by our core principles; One BAI Team, Customer First, Adapt and Learn and Drive Sustainable Growth, you will be provided with every opportunity to thrive at BAI.

Some of the reasons you should consider working with us include:

• Our people and a genuine sense of inclusion and belonging with a dedicated Diversity, Equity and Inclusion strategy, Champion Network, membership with the Diversity Council of Australia and access to resources and events.
• A Gender Pay Gap of 3.7% (median total remuneration).
• A focus on personal and professional development with an established performance framework and access to LinkedIn Learning.
• Access to flexible working arrangements, gender-neutral paid parental leave, study leave, purchased leave and charity and volunteer leave.
• A wellbeing agenda that includes access to health insurance, life, TPD and salary continuance insuran

ces as well as an Employee Assistance Program and regular health care checks.
- Rewarding high performance through a Performance Recognition Scheme and peer recognition program.
- Access to a number of corporate rates and discounts and Novated Car Leases through SG Fleet.
- We love that many of our new hires find their way to us via our Referral Program. This speaks volumes about our culture; and the employee compensation is just a great by-product

BAI Communications is a workplace where everyone can feel a sense of inclusion and belonging. If we can better support you to overcome any barriers during the selection process, including adjustments to the recruitment process or an alternative application pathway please contact recruitment

Want to learn more? Hit apply now

Agencies, please note: All BAI vacancies are managed by our internal Talent Acquisition Team. Should external assistance be required we will contact our preferred agency partners, Thank you.