Marketing & Content Coordinator

Join Alivio Group and bring your creativity to life in a unique, nature-inspired setting. Based at our flagship Canberra property Alivio Tourist Park you'll collaborate closely with our on-site team, head office, and our other locations in Brisbane and Cairns. Surrounded by two nature reserves and equipped with resort-style facilities, you'll be immersed in our product and brand, sparking innovative ideas and meaningful content.

As the Marketing & Content Coordinator, you will report to both our Property General Managers and the Chief Operations Officer, while collaborating closely with department heads across key areas of our businesses:

Key Focus Areas

Brand Amplification

Drive the growth of Alivio's brand presence through innovative social media strategies, targeted marketing campaigns, and strategic partnerships. Use creative storytelling to strengthen brand recognition across all platforms.

Audience Engagement

Develop engaging, original content in collaboration with Alivio's Food & Beverage teams, highlighting our product offerings, atmosphere, team expertise, and events to build deeper audience connection.

Asset Development

Design and maintain all visual and written marketing assets, ensuring they are on-brand, current, and aligned with Alivio's voice and identity. This includes digital content, signage, menus, and website updates.

Community Outreach

Identify and connect with potential collaborators, event clients, and community partners both locally and nationally to expand Alivio's reach and generate new business opportunities.

Event Activations

Work with cross-functional teams to plan, promote, and execute events, promotions, and activations at both our Canberra and Cairns properties, ensuring brand consistency and visibility.

Key Responsibilities

• Create engaging content tailored for Alivio's social media platforms (Instagram, TikTok, Facebook, and Google Business), while staying up to date with current trends and best practices.
• Actively monitor and respond to customer communications and reviews across all channels in a timely and professional manner.
• Collaborate with property and department managers to deliver marketing initiatives that support Alivio's brand, products, and calendar of events.
• Ensure all on-site and digital marketing materials including menus, signage, and digital assets are brand-aligned, up to date, and high quality.
• Manage and optimise paid advertising campaigns across social media platforms to drive engagement and conversions.
• Track and report on marketing performance, providing insights into growth, campaign effectiveness, ROI, and spend to ensure budget alignment and strategic impact.
• Contribute to new business and networking opportunities
• Travel to Brisbane and Cairns for collaborative, content-driven visits

What We're Looking For:

· Proven experience in social media content creation and management

· Entry level strategic planning and partnerships

· Strong copywriting skills with excellent attention to detail

· A background in marketing for F&B or accommodation/hospitality is highly regarded

· A passion for food, drinks, events, and the stories behind them

The Role:

This is a full-time salaried role. You'll work on-site and hands-on across departments, creating authentic content that reflects the Alivio experience whilst based in Canberra, and coordinate marketing at our other locations.

If you're a creative storyteller with a love for lifestyle, travel, and hospitality, we'd love to hear from you.

Working with Alivio Group:

Alivio Group is a fast-growing accommodation provider, with growth comes more opportunities for you whilst working with the Alivio family.

If this sounds like a great opportunity, then we want you now

Apply now via Seek

or

contact Nicko Ivanov directly