Digital Product Specialist

1 day ago

Parramatta, New South Wales, Australia xceltium Full time $80,000 - $120,000 per year

Feeling ready for more?

Maybe you have been managing digital products or platforms where you cannot see the impact of your work. You know there is more to be done, not just optimising conversion funnels, but creating experiences that genuinely make people's lives easier.

Here is your chance to own the digital touchpoints that connect thousands of Australians to health and wellbeing support every day.

The Role

As Digital Product Specialist, you will help shape and deliver the digital roadmap: spanning websites, member portals, and the mobile app, to improve how members access and engage with services.

Reporting to the Senior Manager Digital, you will work alongside marketing, digital, and IT teams to enhance conversion, retention, and satisfaction. It is a hands-on, visible role balancing product thinking with delivery, ideal for someone who thrives in a collaborative, fast-moving environment.

You will play across the full lifecycle: from insight to delivery, optimisation to adoption. Your day will range from prioritising enhancements and testing UX improvements, to briefing agencies and ensuring data flows seamlessly between digital and supporting platforms.

What You'll Lead

  • Shape and deliver the digital roadmap across web, portal, and app environments.
  • Partner with marketing, IT, and design to enhance digital journeys and member experience.
  • Analyse performance data to identify improvement opportunities.
  • Manage digital operations: stability, releases, and continuous enhancement.
  • Drive projects across member retention, smart claiming, and digital cards.
  • Coordinate vendors, internal stakeholders, and delivery teams to bring initiatives to life.
  • Ensure governance, accessibility, and security standards are met across all platforms; and
  • Champion member-first digital thinking across the organisation.

What You'll Bring

  • Experience managing digital products or CX initiatives that improve user journeys and performance.
  • The ability to bridge business, creative, and technical teams, translating ideas into delivery.
  • Familiarity with content management and CRM platforms and how they connect.
  • A data-informed mindset: you look at analytics and user behaviour to guide optimisation.
  • Proactive and self-directed, you take ownership and make progress without waiting for permission.
  • A natural collaborator and problem-solver who thrives in smaller, cross-functional teams.
  • Curious, adaptable, and purpose-driven, you care about creating digital experiences that genuinely help people.

Why This Role

You will be part of a small, agile team where your ideas matter, no endless layers of sign-off, no waiting in line for decisions. You will shape the evolution of platforms used daily by thousands of members, with visible impact and end-to-end ownership.

It is a career-building step for someone ready to grow from digital delivery into broader product leadership, in a culture that values initiative, adaptability, and human connection as much as capability.

Next Steps

If your CV is not quite ready, that is fine, just send what you have. For a confidential chat, reach out to Matthew Downey at xceltium on

Every applicant will receive a prompt and respectful response.

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