Marketing Director
1 day ago
Work for an organistion consistently ranked as one of Australia's Best Places to Work, with a No. 2 ranking in 2024
Mulgrave based office with onsite car parking
Hybrid working on offer
Join a Global Market Leader with a purpose
About the Company:
Pursuing an ambitious growth agenda, Coloplast develops and markets products and services that make life easier for people with very private and personal medical conditions. Employing around 16,000 people globally and with products available in more than 143 countries, we are one of the world's leading medical device companies. We are constantly growing our business and always looking for new ways to move forward – we explore, learn and look for new ways of doing things. Curiosity works here.
We invest in our people, bringing real-world experience that enables us to solve our patients' diverse challenges of today and anticipate those of tomorrow.
About the Role:
Coloplast is looking for a highly motivated and skilled Marketing Director to lead our marketing team and shape the future of our business in Australia and New Zealand. As an integral member of the Executive Leadership team, you will develop and execute innovative marketing strategies that support revenue growth, pricing and profitability. Drive a high-performing marketing team to ensure the successful launch and promotion of products and services that make a real difference in people's lives.
Responsibilities:
Drive the overall strategic direction for our products and services alongside senior management.
Lead, manage, and develop the marketing team, ensuring successful product launches, campaigns, and educational programs.
Drive revenue growth, pricing, and profitability across relevant business areas.
Monitor and influence market dynamics, including reimbursement, competitors, customer groups, government, and Key Opinion Leaders (KOLs).
Collaborate with Market Managers to adapt and execute global strategies for local market needs.
Work closely with commercial teams to develop revenue forecasts, shape baseline growth with positive and negative contributors from product launches or account challenges.
Ensure marketing activity is allocated in line with agreed expense forecast and on budget.
Grow the capability of the marketing team and develop local talent to support global strategy execution.
Analyse key markets and customer need to identify opportunities and develop strategies that drive growth.
Provide key support to sales and participate in the selling process for strategic projects.
Skills & Experience:
Bachelor's or Master's in Marketing (MBA Desirable).
Minimum 5 years experience in product management and/or marketing in life sciences, healthcare, or medical technology.
Strong leadership capabilities with a proven ability to visualise and drive business growth.
Strong strategic mindset, proactive, results-driven, and creative thinker with a high degree of initiative.
Ability to influence stakeholders and challenge the status quo to drive continuous improvement.
Ability to analyse and interpret data/technical materials and present to senior management or different audiences.
Proven track record in executing strategic plans and achieving business objectives.
Strong understanding of competitor strategies, market positioning, and pricing.
Coloplast Culture:
At Coloplast we recognise the importance of not just developing innovative products to make life easier for people with intimate health care needs, but just as important is investing and growing our people.
Our work culture is one of our most valued assets at Coloplast, which means that when we recruit, we are looking for the right person with attributes and values that align with ours. Don't just take our word for it, we have an overall engagement score of 8.6 out of 10
Our core business values are:
Closeness better understand
Passion make a difference
Respect & Responsibility guide us
If you feel you have what we are looking for and share our values, then we would love to hear from you
We commit to respond to every applicant.
Pursuing an ambitious growth agenda, Coloplast develops and markets products and services that make life easier for people with intimate healthcare needs. Employing about people and with products available in more than 143 countries, we are one of the world´s leading medical device companies. We are constantly growing our business and always looking for new ways to move forward – we explore, learn and look for new ways of doing things.
Coloplast is committed to being an inclusive organization, where people bring their differences to work each day, fulfil their potential and have a strong sense of belonging because – and not despite – of their differences. We therefore encourage all qualified candidates to apply regardless of gender, age, race, nationality, ethnicity, sexual orientation, religious belief or physical ability.
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