Marketing Associate
7 days ago
PeopleCert is seeking a dynamic and results-driven Marketing Associate - Language Qualifications to spearhead our marketing efforts in Australia. This role is pivotal in driving brand awareness, engagement, and product adoption within the local market. As the Marketing Associate , you will be the supporting in offline and digital marketing strategies, ensuring the successful promotion of our language qualifications products and services across Australia.
As a Marketing Associate, your tasks will include the following: Content Creation & Localization : Develop and adapt engaging, creative content (including reels) tailored to the Australian market.
Channel-Specific Marketing : Assist in identify and recommend effective marketing activities for different channels and markets to maximize market share and profitability.
Digital Campaign Management : Design, manage, and execute digital marketing (topical) campaigns.
Social Media Management : Supporting in local social media channels - monitor and optimize local accounts to maximize reach and interaction with our target audience.
Marketing Materials : Localize marketing collateral to ensure consistency with brand messaging/ brand identity while appealing to local preference.
What we look for: Bachelor's degree in marketing, Digital marketing, or related field. Master's degree will be a plus.
Min 3 years of proven experience in offline/digital marketing. Experience in B2B and B2C marketing is essential, with experience in the certification or education industry being a strong asset.
Exceptional written and verbal communication skills in English C2 level.
Certification preferred; LANGUAGECERT C2 LTE or C2 IESOL certification is a plus.
Solid understanding of marketing tools (Canva), platforms, and advertising channels, with hands-on experience managing digital campaigns.
Excellent people and management skills to interact with colleagues, cross- functional teams, and third parties around the world.
Ability to develop creative/non-traditional solutions for challenging problems.
Well organized, strong teamwork approach, self-driven, flexible and able to work in a high-volume, fast-paced, and deadline-driven environment.
Attention to detail.
What We Offer:
Competitive remuneration package.
Flexible working model.
Two free vouchers per year for any certification from the PeopleCert portfolio.
Dynamic and international working culture.
Exposure to global education innovation and professional growth opportunities.
About LANGUAGECERT LANGUAGECERT is an award-winning global language certification body and part of the PeopleCert group. We deliver high-stakes English language exams to millions of candidates across the world through secure, flexible and accessible testing solutions. Our mission is to empower learners and institutions with world-class assessment tools that unlock opportunity and success.
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