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Partnerships & Events Lead - Vic/tas

3 weeks ago

Melbourne, Australia Asahi Beverages Full time

**Your Impact**

Partnerships are a key channel for Asahi’s growth and the Partnership & Events Lead will play an important role in expanding and scaling capability in the function. As a member of the Growth and Strategy team, the role is responsible for exceptional execution of the National sponsorship and events strategy in VIC/TAS.

**Key Accountabilities**:

- **Strategy **- provide input into the development of the State Sponsorship strategy ensuring alignment with Brand & Portfolio, State Sales, and industry best practice particularly in ticketing and hospitality.
- **Planning - **work with Brands, Sales, Verticals, Customer Marketing to lead development of annual sponsorship leverage plans and drive alignment between sponsorship portfolios.
- **Execution - **support sponsorship agreements across the state and assist sales teams in execution, building resource plans, designing events and innovation of brand messaging.
- **Evaluation - **lead measurement and evaluation of effectiveness of all State sponsorship plans and activities against sponsorship objectives, feedback objectives and review processes to key stakeholders.
- **Relationships - **lead the relationship between CUB and partners / agencies / suppliers in the state while collaborating with national Partnership teams.

**About You**
- Sales and/or Marketing experience
- Tertiary qualified with demonstrated sponsorship and/or events experience
- Exceptional communicator with strong influencing and negotiating skills
- Creative mindset, a hunger for innovation, and passion for looking for ways to solve brand problems
- Consistency in taking responsibility across environment, health & safety requirements for all employees and a healthy workplace

**Why Us?**

You’re probably aware of Asahi Beverages' acquisition of CUB which has resulted in one of the most impressive and expansive beverages portfolios in Australia. You’ll get to work across this incredible portfolio, unlocking the potential of our people across all business functions.

By joining CUB, you are opening up a world of career possibilities. If you achieve results, expect to be rewarded with bigger challenges and greater opportunities. We respect the unique ingredients that make each and every one of us an individual and we believe this approach enables innovation and creativity.