Marketing Coordinator

2 weeks ago

Melbourne, Australia National Training College of Australia Full time

**About the Role** **and Opportunity**

We are seeking Full time Marketing Coordinator for our RTO with an outstanding network of agents and digital marketing skills to promote NTCA to international student market. The Marketing Coordinator will be responsible for designing and executing marketing strategies that enhance our brand visibility, attract new students, build relationship with education agents in Australia and overseas and support overall business growth. This position plays a vital role in driving engagement across digital and traditional channels through data-driven and creative marketing initiatives.

**Key Accountabilities**
- Develop and implement comprehensive marketing strategies aligned with business objectives.
- Conduct market research to identify trends, customer needs, and opportunities for growth.
- Coordinate promotional campaigns, events, and advertising initiatives.
- Analyse campaign performance metrics and provide actionable insights.
- Collaborate with internal teams to maintain brand consistency and optimize campaigns.
- Oversee SEO, Google Ads, and other digital marketing efforts.
- Create marketing collateral including brochures, presentations, and product information.
- Manage and enhance the college’s online presence and reputation.
- Liaise with existing education partners in Australia and overseas.
- Identify new education partner leads and build relationships with them.
- Target and KPI driven student recruitment.
- Review of existing marketing practices and upkeeping with improvements.
- Assist in maintaining the compliance with National Standards and college policies.
- Other tasks as directed.

**Your Application**

To be successful in this roleyou must hold the following qualifications and skills/experience:

- Minimum of 2 years of relevant experience in marketing preferably for a vocational educational institution
- Preferably Bachelor’s degree or higher in Marketing or related field (not mandatory)
- Established network of education agents and related stakeholders
- Strong background in sales and/or marketing, with a hands-on approach to the role
- Strong knowledge of Australian International student market and the ESOS act
- Strong interpersonal skills including the ability to negotiate effectively
- An ability to build supporting relationships with diverse group of students from different backgrounds
- Excellent copywriting, communication, and networking skills.

**What We Offer**:

- Competitive salary and initiatives.
- Career development and training opportunities.
- Flexible work arrangements.
- Paid leave entitlements.
- Supportive and inclusive team environment.
- A chance to showcase your creativity in a meaningful education-focused role.

**How to Apply**

Pay: $70,000.00 - $80,000.00 per year

**Benefits**:

- Professional development assistance

Supplementary Pay:

- Bonus
- Performance bonus

**Education**:

- Certificate I - IV (required)

Work Authorisation:

- Australia (required)

Work Location: In person

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