Social Media Specialist

Join the change. Together, we’ll make history.

As we keep the lights on for over four million customers and move towards a more sustainable way of life, it’s an exciting time to be at AGL. We’re re-imagining how homes and business live and work across the country and we want you to be a part of it. This moment will define our time, and your career as you work alongside Australia's best and brightest minds. You’ll grow and learn in a collaborative, safe and supportive environment and play your part in changing the course of tomorrow.
Everyone at AGL is an important part of building a better energy future and we want you to join in.

About the role:
AGL is looking for a Social Media Specialist to join our dynamic Brand team. In this role, you’ll play a vital part in shaping AGL’s presence across customer-facing social media channels, ensuring that every interaction reflects our brand’s voice, values, and commitment to exceptional customer experiences.

What you can expect in the role:

- with the social media lead to deliver on strategy and channel-specific plans, publish posts, and drive positive community engagement.
- Use social media platforms (Sprinklr, Khoros) to moderate comments efficiently, foster trust among followers, and enhance community sentiment.
- Craft strategic and personalized responses for FAQs, comments, and customer interactions, ensuring alignment with AGL’s brand voice.
- Provide best-in-class service while maintaining compliance with legal, regulatory, and product accuracy standards, managing brand reputation effectively.
- Partner with stakeholders across Corporate Affairs, Marketing, and Customer Service to surface relevant content, address queries, and share insights for sales and retention opportunities.
- Support campaign performance reviews, analyze social media metrics, and provide insights on trends, issues, and opportunities to improve AGL’s reputation.

What we would like to see you bring:

- Bachelor’s degree in marketing, communications, or related field, with at least 3 years of experience in social media management or related roles.
- Strong knowledge of platforms (Meta, TikTok, Sprinklr) and experience in implementing content strategies and moderation processes.
- Excellent verbal and written skills with the ability to craft engaging, personalized content that resonates with diverse audiences.
- A strong understanding of brand voice and reputational considerations in a fast-paced environment.
- Proficiency in analyzing social media performance metrics and generating actionable insights.
- Ability to multitask, prioritize competing demands, and work independently in a dynamic environment.

At AGL, we offer a wide range of benefits including:

- Flexible working options including hybrid work.
- Discounts on energy, telcos and solar plans.
- Participate in Energise - our reward & recognition program.
- Access 20 weeks of paid parental leave for the primary carer.
- Access to an additional week of recharge leave per year.
- Play an active role in our diversity & inclusion initiatives.
- Novated leasing and Electric Vehicle subscriptions.
- Access to study assistance, AGL’s share purchase plan and insurance deals.

Inclusion at AGL

At AGL, we value diversity and welcome applicants from various backgrounds, including Aboriginal and/or Torres Strait Islander peoples, individuals with disabilities, culturally diverse individuals, and members of the LGBTQ+ community. AGL is dedicated to maintaining a diverse workforce and encourages applicants to share their lived experiences.
We offer reasonable adjustments throughout the recruitment process and respect the privacy of those who choose not to disclose. To learn more visit:
AGL is a Circle Back Initiative employer - we commit to respond to every applicant.
- Our pre-employment screening process includes a Nationally Coordinated Criminal History Check and a medical assessment if necessary._
- AGL Privacy Policy_
- ._

Location:
Docklands VIC 3008

Job Family Group:
Digital Marketing