Customer Insights Lead
6 days ago
**Be part of a newly created dynamic team within our Marketing department**:
- **Full-time permanent position based in the CBD**:
- **Join a collaborative culture where your contributions matter**
**Your new opportunity**
Join a dynamic team as Customer Insights Lead, where you'll lead the end-to-end management of Dynamics 365 Customer Insights. You'll be the “super user” of Customer Insights, building customer experiences and guiding the best practice standards, as well as working in an agile format to shape sprint goals and act as the key link between customers, stakeholders, and scrum teams. Drive the development roadmap to enhance communications, data mobilisation, and targeted engagement, delivering real value and a better experience for members. In addition, you will:
- Be the owner, expert and “super user” for Dynamics 365 - Customer Insights.
- Track campaign performance, report on results, and identify ways to improve channel use and data effectiveness.
- Contribute to the development and implementation plan for direct marketing campaigns for RAA products.
- Define and write user stories, acceptance criteria and success metrics to deliver value for the scrum team, business and members.
- Leverage supplier and implementation partner expertise to support and inform product roadmaps.
**About you**
You are a confident and passionate self-motivated individual who enjoys working in a high performing culture. You’re passionate about helping our community and want to make a difference.
For this role, we’re also looking for:
- Ability to work in both marketing and technical spaces.
- Demonstrated experience with Dynamics 365 Customer Insights highly regarded.
- Tertiary qualifications with a degree in Marketing, Computer Science, Design, Project Management or similar is desirable.
- Skilled in providing ongoing, timely and constructive feedback to agile teams.
**About us**
We’re proud to be one of South Australia’s most iconic brands, trusted by members for more than 120 years. SA born-and-bred, RAA might be best known for our road service and insurance products, but we’re excited to be continuously diversifying to better help our members and community.
Our goal? To make life better for South Australians. That’s why we’re proud to offer a range of services to our 820,000+ members, including travel, energy, solar and battery, electric vehicle charging, our RAA Rewards program and more. With motoring still a priority, we’re just as passionate as we were in 1903 about road safety, advocating for a safer SA into the future.
We’re also one of the state’s largest employers, with more than 1300 employees working across our local sites at Mile End, RAA Place (CBD) and Adelaide Airport and our many retail and travel shops. With new office spaces in the city and city fringe in the works, and a buzzing people-first culture, we’re proud to be the State’s #1 Employer Brand.
**Benefits**
We love our people at RAA and believe our employees should be rewarded for being a part of the RAA family. Some of our employee benefits include:
- Free RAA premium road service
- Access to our Member Benefits program
- Generous discounts on all RAA products
- Flexible work arrangements
- including work from home
- Ongoing Training & Development opportunities and a Study Support Program
- Wellbeing facilities and Corporate Health Insurance Plan
**How to apply**
You'll need to provide evidence of your eligibility to work in Australia and we'll also need you to undertake a police check before you can work with us at RAA.
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