Commercial Manager, Sea
1 week ago
**Company Description**
Universal Pictures were the first of the modern Hollywood studios, and over their one hundred years, they have been responsible for some of the world’s most memorable feature films. It is the home of the epic Jurassic World franchise, the beloved Minions, the unstoppable Fast & Furious franchise, and Dreamworks animation, as well as a rich portfolio of classic films such as E.T., JAWS and Dracula.
UP&E globally drives expansion of the company's intellectual properties, franchises, characters and stories through innovative physical and digital products, content, and consumer experiences. Along with franchise brand management, UP&E's core businesses include Co nsumer Products and Games and Digital Platforms based on the company's extensive portfolio of intellectual properties created by Uni versal Pictures, Illumination and DreamWorks Animation. UP&E is part of NBCUniversal, a subsidiary of Comcast Corporation. At UP&E APAC, we are proud of our unique culture.
We are inclusive, curious and creative; channeling a growth mindset in order to drive the commercial and develop our people. To achieve this culture, we live by our 3 values:
- Being Human Matters to Us
- Together We Can Achieve Anything
- We Always Keep Growing
The Commercial Manager will be responsible for proactively supporting the Commercial Director to drive the regional strategic objectives and budget targets. This includes helping to manage the appointed Consumer Products Agents to deliver business growth in key categories, as well as distributors, licensees and retail partners
Key Responsibilities
- Partner with the Commercial Director to deliver the commercial and strategic objectives for SEA and India through proactive management of third-party agents.
- Maintain a day-to-day relationship with external Agent teams, to focusing on growth across key categories and retail accounts aligned to strategic goals to meet budget targets.
- Unlock the direct relationship with Regional Distributors to drive further regional growth with key master toy partners
- Work collaboratively with the internal UPE teams, (Legal, Finance, Category, Retail, Franchise) to ensure clear communication s to Agents and information flow on key deliverables are maintained.
- Ensure incoming deal memos meet Business and Region Guidelines to deliver business growth aligned to Category strategy.
- Responsibility to ensure prompt deal memo entry via CRM system and tracking critical path with Team Manager to Fully Executed contract status, complying to Company timelines and procedures.
- Work with our Retail & Franchise Director and Agent teams to deliver compelling cross-category Retail campaigns to build 365 consumer engagement including liaising on asset requirements and delivery and submission approvals
- Be a Brand champion for all retail marketing submissions and approvals.
- Collaborate with internal stakeholders across multiple divisions: Category, Franchise, Retail, Creative, Parks, Theatrical, T V, Distribution and Digital teams to ensure all information shared with Agents is up-to-date and relevant to deliver on business objectives in appointed markets.
- Work inter-divisionally to maximise “Symphony” marketing synergies to enhance cross category launches and sell-through at key accounts.
- Liaise with external stakeholders, Master Toy, Agent Teams, Distributors and Licensees to deliver accurate records and reports on launch collections and retail placement. - Working with the UP&E Creative Team to inspire licensees with new product ideas through innovative use of assets and creative concepts
- Working closely with the UP&E Creative Team to oversee product development life cycle from concept to release into retail
- Drive additional growth across the region by identifying gaps in categories, and markets
- Help co-ordinate business review presentations to cover key seasonal & consumer moments and maintain retail calendars for Agent markets
- Help with diary management of team schedule, arranging conference calls to fit regular business cadence and commercial deadlines.
- Maintaining databases, spreadsheets and tracking documents liaising internally and externally where required.
- Sharing best practice examples with Agent Teams to cover product category and retail.
Administration
- Stakeholder management, monitoring the status of all activities to provide weekly report updates.
- Planning retail pitch meetings, travel and accommodation arrangements
- Manage expenses in timely manner Communication and Culture
- Be a positive force of change across a wide geography, helping to shape best in class culture to promote creativity, efficiency and partnership
- Champion our remit to uphold a culture of diversity and inclusivity
- Engage across all areas with a positive, collaborative and one-team approach to Agent Management
**Qualifications**
- 5-10 years + commercial experience; consumer good/ licensing industry experience favourable
- Demo
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