
Marketing Specialist, Commercial Partnerships
5 days ago
**Work type**:
Full Time
**Location**:
Sydney
**Job type**:
Marketing & Communications
**Applications close**:
**Marketing Specialist, Commercial Partnerships**:
**Marketing Specialist, Commercial Partnerships**
**Sydney (with flexibility to WFH)**
**Full-time**
Hello. We’re Virgin Australia. And we’re back (in a big way).
We’re the airline that’s always done things a little different. Our way. The Virgin way. For us, flying is so much more than simply taking off and landing (although we understand that is quite important). It’s about going the extra mile, in the air and on the ground, to create authentic experiences that put our guests firmly at the heart of everything we do.
**What you’ll be doing**:
The role of the Marketing Specialist, Commercial Partnerships is to plan, deliver and drive marketing outcomes for a portfolio of commercial partners across the business. The role has a heavy focus on Airline customer segments across the SME market (Small and Medium Enterprises).
Responsibilities include:
- Developing strategies to deliver favourable business outcomes, based on segments of high opportunity, including planning, execution, testing and reporting.
- This role will own marketing initiatives that target a portfolio of SME (Small and Medium Sized Enterprises) partners, and develop marketing plans specific to the portfolio, focused on achieving business objectives, striving for continuous improvement, and maintaining strong partnership relationships, with the goal of being considered a partner of choice.
- This role will play a hands-on role with acquiring and growing share of B2B SME clients, but will also be required to lead multiple stakeholders groups, ensuring the co-ordination and delivery of all aspects of the plan.
- The role will manage partner strategy execution, which may include;
- Conduct research to understand SME goals and how to drive engagement
- Analyse segments of opportunity per audience and develop plans to meet goas per audience (Acquire, Grow, Retain, Engage)
- Development of partner-by-partner marketing plan, block plan and performance measurement framework, to review performance, optimising spend to ensure clear ROI
- Development of collateral, content, resources, digital and engagement assets
- Development, management and reporting of offers/incentives to drive business outcomes
- Be the key relationship owner of strong working relationships with partners, including industry partners, strategic suppliers/partners and other key relationship assigned to you for management.
- Manage the development and implementation of large scale, multi-faceted integrated communications plans
- Complete timing and budget management
**Who we’re looking for**:
- Tertiary qualification in Marketing/ Communications/ Commerce, or related discipline
- Ideally, you will have at least 8 years' experience in fast-paced marketing environments, including a large organisation
- Proven experience within a commercially focused environment
- Overall budget preparation, implementation and monitoring experience
- B2B Campaign management experience through a variety of channels and mediums is highly desirable
- Proven ability to build and maintain effective stakeholder engagement at a senior level
**What you’ll get from us**:
We’re committed to looking after you, with some of the best benefits and conditions in the industry - including (but not limited to);
- Heavily discounted air travel for you and your loved ones (including $1000 worth of travel credits per year)
- Flexible working arrangements (including work hours and work from home)
- Discounts on travel insurance, car hire, accommodation and experiences worldwide
- Discounted Virgin Australia Lounge membership
- Hospitality, retail, technology, beauty services and wellness discounts
- Wellness support, including the _betterme_ digital wellbeing platform
- A comprehensive Employee Assistance Program, which offers confidential coaching and support from qualified professionals for all aspects of life - physical, mental, social and financial
- Dress for Your Day - enjoy the freedom to wear whatever is appropriate for the type of work you do and the day you have ahead of you
**Equality rules**
**COVID-19**
The safety and security of our people, guests and operations come first. Always. That’s why we’ve put together a comprehensive ‘Mandatory COVID-19 Vaccination Policy’. In a nutshell, to work with us, you’ll need to comply with our (and the airport’s) rules and regulations. And be fully vaxxed.
**Ready to apply?**
We’re ready to hear from you.
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