Campaign Manager

We’ve only just begun, but what a beginning. In a once in a generation moment, we’ve brought together powerful brands to create one united force. TPG Telecom has a powerhouse of brands which include Vodafone, TPG, iiNet, Internode, Lebara, AAPT and felix. The latest technology and brave thinking let us connect our people and communities. You could play a role in that. A big one. We invite you to bring your boldness and stand out. You are empowered. Opportunities are plenty for those ready to accept the challenge.

**This opportunity**

**Responsibilities**
- Work across multiple teams across marketing and the sales to gather requirements, build journeys, monitor results, and continuously optimise campaigns.
- Work collaboratively with marketing and digital teams on technical requirements to support new campaigns and enhancements.
- Develop trigger-based campaigns or ad-hoc campaigns as needed to support the business needs and drive results.
- Partner with analytics/reporting, testing, and marketing teams to drive performance of cross-channel campaigns.
- Collaborate cross-functionally with Creative, Brand Marketing, Operations, Product, Engineering, and Development teams to deliver compelling new personalized customer journeys.
- Develop engagement and customer communication strategies that continuously articulate and reinforce the product’s value and purpose to foster retention and increase customer lifetime value.
- Leverage research, insights, and campaign results to make data-driven decisions, including identifying potential profitable new retention channels.
- Manage the operational aspects of new features such as personalization, dynamic content, targeting, and triggers.
- Rollout diverse testing strategy to optimize ROI and establish number of marketing touches to drive conversion and improvements in LTV.
- Assist, as needed, with broader digital marketing initiatives that help drive growth for the site and brand overall.

**Knowledge and experience**
- Must have 5+ years’ experience in a campaign management role - ideally in a large B2C consumer company.
- Strong understanding of Salesforce Pardot to execute base management campaigns.
- Experience with Oracle-Responsys campaign management is also an added benefit, either or both utilized to create trigger-based campaigns.
- Understanding of campaign performance drivers and experience optimizing
- Demonstrated track record of building and optimising cross-channel customer and prospect journeys.
- Superior organizational skills with ability to manage detailed work.
- Creative problem solver and shows perseverance when presented with barriers.
- Must be approachable and a strong team player.
- Self-starter that works well under pressure and tight deadlines.
- Strong written and communication skills are a must.
- Proven ability to communicate and build cross functional relationships.

**Benefits and perks**
- Flexible hybrid way of working (work from home and office)
- ‘Stay Connected Mobile’ - Access to a free mobile plan
- ‘Stay Connected NBN’ - Access to a free NBN 100 plan
- ‘Your Leave’ - an additional 4 days of leave to be used whenever you like - every year
- Access to TPG Learning Hub platform and internal development opportunities
- Access to Corporate Partner Discounts

**Our TPG Telecom Spirit**

We believe in the power of meaningful relationships to support vibrant, connected communities where everyone belongs. You will join a supportive company that is diverse and inclusive, and celebrates what makes our employees different, as well what brings us together. We want you to bring your true self to work, and to feel like your contribution matters. We encourage ambition in everything we do, from telco solutions to customer experience, to community impact. You will have real opportunities to take charge and take control.

If you think the power of people and collaboration can make a meaningful difference in the world, then **APPLY NOW** to help us build a better future.

**Bolder and better together**
- #LI-Hybrid #LI-DV1_

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