Cx & Marketing Consultant

Job Category

Sales

Job Details

**About Salesforce**

We’re Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good - you’ve come to the right place.

**CX & Marketing Consultant**:
**Role Description**
The CX & Marketing Consultant collaborates with our Sales team and C-level client contacts (CDO, CMO) across the corporate business. CX & Marketing Consultants help drive consensus in and across our customers' lines of business around digital strategic marketing vision as well as key areas of focus through a value-based, pragmatic roadmap to execution. The CX & Marketing Consultant must assume the role of trusted advisor to internal and external stakeholders, driving innovative digital marketing strategies forward with customers while also improving overall Salesforce business performance. The CX & Marketing Consultant focuses primarily in these areas:
**Marketing/CX Problem Solving**:Address complex marketing and engagement challenges by using research, personal experience, business assessment capabilities and customer experience acumen, to clearly define problems, identify opportunities, drive innovative new ideas, and recommend actionable, prioritised next steps to make a big impact on customer needs/goals.

**Innovation Management**:Bring rigour to a client’s decision making process by running workshops, presenting and evaluating solution options, and driving consensus among key stakeholders. In some instances, we help our clients develop new decision frameworks and governance processes that continue to deliver value far beyond a particular engagement. A CX & Marketing Consultant is a seasoned story builder and storyteller, who can lead a room of executives to consensus.

**Solution Planning**:Define scope and plan new solutions for clients. This includes determining how to measure business results, modelling current/future business processes, gather business requirements and identifying the organisational changes required to successfully realise the benefits of the solution.

**Your Impact**
A CX & Marketing Consultant at Salesforce plays a pivotal role in developing innovative B2C, B2B and B2B2C digital engagement strategies with key enterprise and commercial strategic customers, in a “pre-sales” environment. The consultant works with new prospects as part of the business development process and with existing customers to help expand, strengthen and grow relationships that ultimately enable revenue growth and overall customer success. In doing so, the consultant leads and partners with internal stakeholders including solutions and architect teams, sales programs, customer success and sales leadership to drive our business forward.

**Minimum Requirements**
Digital marketing experience and/or marketing management consulting experience focused in the digital space
Proven experience leading digital strategy and digital roadmap projects in a complex business and marketing environment
Deep understanding of, and passion for, the customer lifecycle and managing the customer experience through their marketing journey
Excellent communication and presentation skills with the ability to convey complex ideas and business strategies in clear, concise terms
Dynamic and persuasive in presenting ideas to clients and prospective clients from VP to C-level, with comfort speaking to small and large audiences alike
Strong understanding of marketing and advertising industry trends, as well as the overall SaaS landscape
Ability to understand, communicate and manage across the entire project lifecycle
Broad knowledge of technology trends and relevance to clients' businesses
Self-starter with the ability to organise, prioritise and balance competing requests and sales priorities

**Preferred Requirements**
Tech industry experience
Financial Services industry experience is an added plus
Demonstrated success driving organisational change within client organisations
New business opportunity identification
Familiarity with Salesforce Marketing Cloud, Sales or Service Cloud is not required but advantageous

Accommodations

Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of meri