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Marketing Manager

2 weeks ago

Greater Adelaide SA, Australia Hotel Indigo Full time

At Hotel Indigo, we welcome all guests into our neighborhood and share our love for the place we call home. We inspire them to explore and discover different perspectives, so everyone one of them can create new stories of their own. Set in the food mecca that is Adelaide Markets, this is a hotel for locals and visitors alike. The first Hotel Indigo to be launched in Australia, Hotel Indigo Adelaide Markets comprises 145 guest rooms, a lively restaurant
- Market & Meander, and the iconic rooftop bar
- Merrymaker with panoramic views of Adelaide, we are setting the trend for local dining and cosmic cocktails

**At Hotel Indigo®** our team members are full of neighbourhood knowledge; they know where to find the hidden gems worth exploring. That’s the Hotel Indigo way. That’s where you come in. When you’re part of the Hotel Indigo brand you’re more than just a job title.

Ready to spread the word about our exceptional guest experiences? We're seeking a creative and passionate individual to drive the Hotel's marketing efforts, including Restaurant & Bar, and lend their experience to enhancing the Hotel Indigo brand in the market.

Our Marketing Manager will form strategic alliances and partners to support the Hotel and Venue's positioning and actively promote Hotel Indigo Adelaide Markets through community and professional involvement.

This is a Full Time, onsite role, working closely with the Director of Sales & Marketing.

At Hotel Indigo we look for people who are energetic, approachable and cultured with a sense of fun; always curious to discover more and share thoughtful suggestions with our guests.

**A little taste of your day-to-day**:
Essential duties and responsibilities carried out by this role include, but are not limited to:

- In conjunction with the Director of Sales & Marketing; responsible for the development, implementation and optimisation of the Hotel marketing efforts; aligned to the Hotel Indigo and IHG brand
- Supporting the development and implementation of the Hotel Marketing Plan, continuously evolving strategies that drive brand recognition and revenue growth
- Driving bookings, enhancing brand awareness and loyalty, and building a positive guest experience
- Coordinating the production of compelling and engaging content across various channels
- Managing the Hotel's online presence, including OTA's, local website, and various social media platforms
- Curating engaging content to promote and up-sell the hotel's offerings, special packages and amenities
- Effectively leveraging Hotel and Restaurant & Bar initiatives and campaigns
- Monitoring and analysing marketing performance metrics, offering insights and recommendations for continuous improvement

**What we need from you**:

- Experienced - 3 years’ experience in Marketing, Distribution Marketing, Digital Marketing, Brand Management, Public Relations, Marketing Communications
- Qualified - a Degree in Marketing, Communications or an equivalent combination of education and work-related experience
- Demonstrated experience and understanding of digital marketing, social media and the content requirements for these channels
- Creativity, innovation, and strong knowledge of new technology trends in the travel industry
- Experience working both independently and with teams and the ability to flex and adapt your approach to business, client and operational needs
- Excellent written and verbal communication skills
- Ability to interact with multiple stakeholders, build and maintain trusted relationships
- The unrestricted right to work in Australia

**What you can expect from us**:
You’ll be rewarded for your hard work with a range of benefits that supports you throughout your IHG career journey:

- Proactive paid wellness and mental health days
- Paid birthday leave - hip hip hooray
- Some of the best discounts across our IHG Hotels & Resorts for accommodation and food & beverage
- A massive discounts platform for all your favourite brands and retailers - to help your salary go further

Most importantly, your career journey will be supported through our lifelong development programs, IHG career milestone celebrations, and transfer of leave entitlements as you move and grow with IHG.

Our mission is to welcome everyone and create inclusive teams where we celebrate difference and encourage colleagues to bring their whole selves to work. IHG Hotels & Resorts provides equal employment opportunities to applicants and employees without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability. We promote a culture of trust, support, and acceptance. Always welcoming different backgrounds, experiences, and perspectives.

IHG gives every member of the team the room they need to belong, grow and make a difference in a collaborative environment. We know that to work well, we need to feel well - both inside and outside of work - and through our myWellbeing fra