Education Marketing Coordinator

Pet well-being discounts (including vet treatments and products)
- Fitness Passport
- Embrace the work-life harmony of a permanent part-time role

**About the Company**:
Veterinary Education & Training Pty Ltd (VE&T) is a division of Animal Emergency Australia, established in 2018. VE&T is committed to bringing locally developed emergency programs, fast-track short courses, and internationally accredited modular programs to the veterinary community. Under the license of Improve Veterinary Education, our postgraduate programs aim to empower veterinarians, nurses, and technicians with new skills, knowledge, and confidence to deliver excellence in patient care and advance in their careers. Improve International, our parent organization, has been providing high-quality and innovative veterinary education resources and qualifications to over 40,000 veterinary professionals in 20 countries worldwide since 1998.

**About the Role**:
VE&T is seeking a talented and enthusiastic Education Marketer to join our dynamic team. As an Education Marketer, you will play a key role in driving our marketing efforts to promote our veterinary education programs. You will be responsible for developing and implementing effective inbound marketing strategies, digital marketing campaigns, and content production to attract and engage our target audience. This is a permanent part-time position for approximately 24hrs per week.

**Key Responsibilities**:

- Develop and execute inbound marketing strategies to generate leads and increase brand awareness.
- Develop engaging veterinary content, such as blog posts, articles, videos, webinars, and infographics, to attract and educate our target audience.
- Manage and optimise website content to enhance user experience and improve search engine rankings.
- Analyse marketing data and metrics to identify trends, insights, and areas for improvement.
- Stay up-to-date with the latest industry trends and best practices in education marketing and digital marketing.
- Collaborate with internal stakeholders to ensure marketing efforts align with VE&T's objectives and brand guidelines.
- Monitor and respond to inquiries, comments, and feedback from prospective students and clients.
- Manage Sharpspring CRM for execution of campaigns and reporting.
- Assist in organising and promoting events, conferences, and webinars.

**Desired Qualifications**:

- Proven experience in digital marketing, inbound marketing, and content production.
- Experience in education or the veterinary industry (desired not essential)
- Excellent written and verbal communication skills.
- Creative mindset with the ability to develop engaging content.
- Analytical skills to track and interpret marketing metrics and data.
- Self-motivated and proactive with the ability to work independently and collaboratively.
- Passion for education and a genuine interest in the veterinary field.

**Benefits**:

- Pet well-being discounts (including vet treatments and products)
- Fitness Passport
- Strong focus on work-life harmony
- Appealing hourly rate of $36-$40 + super + 17.5% annual leave loading
- Ongoing training and career pathing in a professional, supportive environment
- Dedicated well-being committee and initiatives across the group (e.g., Mental Health First Aid Officers, Employee Assistance Program, social events)
- Be a part of our veterinary emergency community, providing world-class services for animals
- Free parking

**How to Apply**:
If you are a motivated and creative Education Marketer or a veterinary professional passionate about marketing and looking to make a difference in the veterinary education industry, we would love to hear from you so click apply