Social Media Manager

2 weeks ago


Melbourne, Australia Foundr Magazine Full time

As our Social Media Manager, you will be responsible for communicating foundr’s brand identity through platform-tailored strategies for growth, as well as crafting leading-edge educational content. Reporting to the Brand and Content Manager, and as part of a global team, the Social Media Manager will be responsible for managing the production (from ideation to completion) of content that is served daily to our community of 5M+ ‘students’.

This is an incredible opportunity to help shape the future of a leading online-education brand

Key Responsibilities:

- Ideating, briefing & delivering leading-edge entrepreneurial content
- Collaborating cross-department to ensure our public presence is brand aligned, purpose and value driven.
- Implementing platform-specific, intention driven strategies for growth
- Delivering a world-class global experience for our 5M+ audience members
- Optimization for revenue generation on all platforms (Instagram, TikTok, Facebook, Linkedin & Twitter)
- Reputation management & strategic development of brand awareness
- Systems and process management for social media content
- Deep understanding & analysis of our audiences
- Management of a full-time Social Media Assistant
- Be our eyes and ears for new trends and changes in the social landscape
- Capture live and behind the scenes content ad-hoc
- Responsible for copywriting across each platform, in line with brand tone of voice guidelines
- Responsible for a sales target for ongoing organic campaigns

**Requirements**:
Social Media Manager Qualifications and Experience:

- 3+ Years Experience in Social Media Management, Brand Marketing, Content Strategy or Similar
- Track record of building brands and delivering on business objectives through digital/social planning and content development
- Have a passion for all things social and are at the cutting edge of social media trends and best practices
- Experience in creating value-driven, sophisticated content
- Displays in-depth knowledge and understanding of social media platforms, their respective participants (Facebook, Twitter, Instagram, TikTok, YouTube, Pinterest) and how each platform can be deployed in different scenarios
- Maintains excellent writing and language skills
- Displays ability to effectively communicate information and ideas in written, static and video format
- Is a team player with the confidence to take the lead and guide other team members when necessary

**Role Competencies**:

- Incredible attention to detail
- Skilled written communicator, with experience in writing short form & long form copy
- Possess a deep passion for education & entrepreneurship
- Understanding of basic design language & practices
- Content management
- Research & planning
- Be proactive in understanding and reacting to platform & industry trends
- Strong commercial acumen, with a keen understanding of the intersection between brand and product
- Ability to create analytical reports & find a narrative through data

**If we’d worked with you in the past month, you may have**
- Collaborated with the editorial & video production team to ensure consistent promotion of the foundr podcast & magazine
- Collaborated with the marketing leads to ensure our content calendar is aligned with upcoming campaigns
- Researched and developed a list of hyper-relevant industry topics for us to pursue through our content
- Presented key social data to the wider team during our quarterly production meeting
- Worked with our design team to begin testing new instagram carousel templates

**Benefits**

EXTENSIVE TRAINING AND FULL SUPPORT - One of our core values is “curious,” and we take training very seriously. You’ll get access to cutting-edge training with a generous training budget, support from your fellow peers who are constantly levelling up, and be surrounded by highly successful entrepreneurs who we interview or who are foundr instructors. You’ll get the environment and knowledge needed to perform at your highest level.

GET YOUR CONTENT AND WORK SEEN BY MILLIONS - Our content is consumed by millions of founders every single week. The projects and content you work on will directly contribute to shaping the future generation of entrepreneurs.

AMAZING GROWTH OPPORTUNITIES - At foundr, there’s no absolute ceiling to where you can go, what you can do, and what you can earn. As we grow, so too do your opportunities.



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