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Martech & Automation Product Specialist

2 weeks ago

Adelaide CBD, Australia Mercer Full time

**MarTech & Automation Product Specialist**

**What can you expect?**

As MarTech & Automation Product Specialist, this role has two important functions. The first, is as Product Lead for Marketing Automation, responsible for Marketing Automation Strategy, the development of our annual Automation Roadmap, Automation Program performance & reporting, new Automated experience design and the optimisation of existing experiences, and supporting the broader team as an Automation SME. The second, is to work as part of our MarTech team on ideas and best practice principles & solutions to build best in class website & digital experiences.

**What is in it for you?**

At Mercer, we recognise that our most important asset is our people. We offer benefits and programs that support career development such as professional development support, exam and study assistance and global rotation opportunities which will support and nurture you with every opportunity to reach your full potential.

We also recognise the value of healthy, happy colleagues and promote a culture of care and wellbeing, offering benefits such as flexible working and much more
- Flexible work arrangements
- Leading training and development program
- Professional environment where your career path really matters and is supported in our global organisation
- Great team environment with energetic and supportive colleagues
- Genuine work life balance

**We will count on you to**:

- Engaging with the external market and establishing key relationships within the industry to understand SFMC trends and best practice implementation of SFMC capability within the Mercer context.
- Development of a clear Automation strategy that considers the full Superannuation Customer Lifecycle.
- Management of Mercer’s Automation Program including reporting monthly on program performance internally and supporting reporting to our clients.
- Drive the development of new automated customer journey design when opportunities present to create new products and experiences.
- Educate & support the Marketing Managers across the team as an Automation SME, reviewing journey specifications & ensuring what will be put in to market works.
- Development of product requirements and specification for new releases whether capability or platforM/Functionality
- Actively involved in introducing, socialising and discussing MarTech products with existing and prospective clients

**What you need to have**:

- Ideally 8+ years’ experience in consumer marketing, communications with knowledge of multiple marketing disciplines.
- Experience with Salesforce Marketing Cloud in essential
- Proven track record in developing and executing marketing operations processes to improve productivity and efficiency
- Ability to think laterally and creatively, and superior communication (verbal and written) and interpersonal skills with the ability to influence outcomes at all levels of the organisation
- Client and customer focus, delivers results, builds relationships, exercises sound judgment
- Well-developed interpersonal, communication, negotiation and influencing skills, with the ability to judge competing priorities
- Ability to adapt communication style and influence strategy to meet different audience needs or to appeal to others whose support is important

**About us**:
Marsh McLennan is committed to embracing a diverse, inclusive and flexible work environment. We aim to attract and retain the best people regardless of their sex/gender, marital or parental status, ethnic origin, nationality, age, background, disability, sexual orientation, gender identity or any other characteristic protected by applicable law.