Event Experience and Strategy Lead

3 days ago


Sydney Inner Suburbs, Australia Suncorp Group Full time

Contract through to 30 June 2026
- Motoring culture meets strategic innovation
- Lead flagship events and community activations
- Brisbane, Sydney or Melbourne-based | Hybrid work model

Shannons is Australia’s leading insurance provider for motoring enthusiasts, offering more than just protection for classic and collectible vehicles. We're a brand built on passion and community and we’re searching for a talented Event Experience and Strategy Lead to drive unforgettable experiences and strategic initiatives across the Shannons network.

As part of our high-performing Customer Service team, you’ll lead a team that delivers on our Showroom Events, Premium Enthusiast (VIP & COI) engagement model plus our earned, owned and user generated content strategy.

If you’re a passionate people leader with a love for all things automotive and events, this is your dream role.

**What You’ll Do**
- Lead end-to-end delivery of Shannons owned events - from planning to execution - creating destination experiences for motoring enthusiasts
- Develop and manage an annual event roadmap aligned to Shannons’ strategic and brand goals
- Oversee team to deliver on all logistics, including vendor negotiation, activations, catering, transportation, risk management and budget compliance
- Collaborate with Marketing and PR teams to create buzz before, during, and after events through compelling content, activations, and social engagement
- Foster meaningful relationships with industry stakeholders, sponsors, community leaders, and Centres of Influence (COIs)
- Coach and lead event teams, empowering high performance and exceptional customer experiences
- Monitor social and event performance analytics, using insights to drive continuous improvement
- Support broader insurance-adjacent strategies that amplify Shannons’ unique value proposition

**What You’ll Bring**
- Proven success in event strategy, planning and execution - ideally with exposure to national-scale or lifestyle events
- Strong ties to the motoring, motorsport, or automotive enthusiast community
- Exceptional stakeholder and relationship management skills, with the ability to influence and engage a wide network of partners, VIPs, and COIs
- Strong leadership and project management experience, including budgeting and vendor negotiation
- Excellent written and verbal communication skills, and a passion for storytelling through events
- Flexibility to travel and work across multiple sites and event locations when required

**What we can offer**
- A range of flexible working and leave options, including 20 weeks paid parental leave, 4 weeks paid secondary carer parental leave and unlimited paid emergency response leave
- Discounts and offers on a range of retail favourite stores as well as insurance products
- Give back to our communities with payroll giving, donation matching and paid volunteer leave
- Invest in your brighter future with ongoing study support and career development programs; and
- Prioritise your work/life balance with our robust employee assistance program and dedicated employee council

Employee benefits | Suncorp Group

At Suncorp we believe we are our best when our workforce is as diverse, talented and passionate as the communities in which we live and operate, and where our people feel included, valued and connected. We are passionate about inspiring our people by creating a diverse, accessible, and inclusive culture, offering flexible work, career development and internal mobility, and building connected relationships amongst our team members and with our customers.

**Advertised**: 05 Jun 2025 AUS Eastern Standard Time
**Applications close**: 05 Jul 2025 AUS Eastern Standard Time



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