Marketing Manager

At Reed Exhibitions (RX) we’re in the business of building businesses. But what you might not see, is the fun we have doing it. We run over 400 events in 22 countries across 43 industry sectors EVERY YEAR - from smaller B2B exhibitions and conferences to massive 70,000 attendee B2C _
- conventions (and_
- everything in between). Our team _
- is driven, authentic and passionate,_
- and we absolutely love what we do._
- RX is passionate_
- about making a positive impact on society _
- and is fully_
- committed _
- to creating an_
- inclusive work _
- environment for all_
- our people._
- RX is part of RELX, a global provider of information-based analytics and decision tools for professional and business _
- customers._

About the Role:
We are looking for a Marketing Manager to join our team to work across our portfolio of events, reporting into the Group Marketing Manager. You will be passionate about Marketing and Events, acting as brand custodian for our portfolio with commercial acumen and tech savvy with strong analytics skills. You will have the ability to manage and implement successful marketing strategies and campaigns across Australia.

We support a creative open and fun culture without exception. Careers with us are built on passion and the unwavering desire to make all the things we do BETTER. This isn't just about the status quo, meeting deadlines, or hitting targets - you need to do that too - but this is about delivering the best for our customers.

This is a permanent full-time role reporting to the Head of Marketing based in Chatswood, Sydney with a combined home/office-based arrangements to have flexible work-life balance.

You’ll be responsible for:
- Developing, managing, and implementing comprehensive marketing strategies and campaigns across the portfolio of events in order to achieve growth in attendee numbers, revenue, exhibiting companies and sponsors.- Provide strategic and operational marketing plans and deliver creative solutions to the business- Utilise websites and other online platforms to create and grow loyal and engaged communities - and convert those online communities to attend our events.- As the 'brand guardian', you will maintain brand integrity across all marketing initiatives and communications.- Work with a centralised team of marketing executives, digital and creative support and an off-shore support team to deliver on these targets.- Focus on establishing and maintaining relationships with key external parties (PR, creative, media, associations etc.).- Manage the advertising budget and ensure that processes are in place to track campaign ROI and undertake post-campaign analysis to determine future strategies.- Produce reports and make recommendations based on campaign and market research results and analysis.

What’s in this role for you?- The opportunity to join a fun, supportive and inclusive team.- An opportunity to develop your career with a leading global organisation.- Attractive base salary, plus bonuses and superannuation.- A dynamic and diverse role that works with a collaborative cross functional service team.- Being part of an innovation focused organisation always evolving to have the highest levels of best practice.- Your birthday is a bonus holiday every year.- Get 2 extra days of volunteering leaves every year.- Flexible working conditions with option to work from home.

To be successful in this role, you will have:
- Marketing degree or equivalent, direct marketing qualification preferred.- Solid marketing management experience, including preparation of short term and long term integrated strategic plans.- Solid analytical skills with the ability to analyse and subsequently visualise data.- Experience with budgets and financial forecasting with the ability to deliver on revenue targets.- Strong commercial acumen with sound people management and organizational skills.- Extensive experience of digital marketing, including online ‘best practice’ techniques.- Experience in Salesforce, Oracle Eloqua, Episerver is a bonus- Outstanding communication skills and strong writing ability.- Need a level of comfort with matrix organisations and able to manage various stakeholder relationships.

We are in the business of building businesses so everyone can thrive whoever and wherever you are. Our flagship events will always be our pride and focus, but we're now building on these, creating year-round communities with shared passions and purpose, designed to help businesses and people grow continually.

We are digitally transforming our business while elevating the power of face to face and embracing diverse talent and opinions so RX will always be: the best place for our customers to build their businesses. And the best place for ambitious people to build their careers.

Please read our