
Marketing Campaign Specialist
1 week ago
Location: Williams Landing, VIC, AU
- Category: Customer
- Work Type: Permanent Full Time
**Who are we?**:
We are one of Australia’s most-loved retail brands and a dedicated team of over 12,000 people. For almost 100 years we have held a special place in the hearts and minds of Australian families.
We are unstoppable in our drive to digitally transform Target to delight our customers every day through a multi
- channel shopping experience.
There’s never been a more exciting time to join our team.
**We are an iconic Australian brand**
With our instantly recognisable logo, we are one of the most iconic brands on the Australian retail market. From first baby clothes to first fashion moments, we have created special memories that families across the country hold dear. By making affordable quality and style accessible for all, we have built a reputation for helping Australian families live better.
**We are a great place to work and grow**
We are a close-knit team led by passionate and supportive leaders who are committed to helping you be your best. You’ll be challenged and inspired in equal measure as we continue to transform our business.
**What will you do?**:
We have an exciting opportunity for a Marketing Campaign Specialist to join our Marketing team This role will support the planning, development and implementation of short, long, and always on communication strategy to support in driving commercial category performance. This role is also responsible for supporting end to end project management of relevant category led seasonal events and campaigns, in line with Target’s values.
Other key responsibilities will include:
- Delivering communications which address category gaps, customer audience and behaviour changes to achieve marketing objectives and sales growth
- Collaborating with the merchandise and wider marketing team to communicate and deliver category content and marketing support
- Support delivery of integrated / end-to-end omni-channel key category campaigns and events
- Deliver the tactical communications deliverables which support the overarching category strategy to achieve marketing objectives and sales growth
- Reporting insights and results of activity back into the Category Marketing Manager to support in identification of best practice communication activity delivering growth and ROI
- Working with key stakeholders across functions to support a strategic omni channel communication plan; in particular, the category marketing manager, customer insights and data function, the online function, the broader marketing function, and the merchandise function
**What are we looking for?**:
We're looking for a passionate Marketing Campaign Specialist with Strong communication and organisation skills with the ability to multitask in a fast paced retail environment.
To be successful in this role:
- Qualification in Marketing, Media, Communications or similar is highly regarded
- 5 years minimum in marketing and communications experience in retail, FMCG or major brands is an advantage
- Strong planning, organisation and project management skills
- Experience delivering end to end marketing plans that drive incremental and sustained commercial growth
- Proven ability to engage stakeholders through the development, execution and review process of customer communications
- Ability to translate marketing communications results into effective communications strategies to deliver growth
- Proven ability to work and support delivery of projects as part of a cross-functional team resulting in fully integrated campaigns
**What will you get?**:
**Target has some great benefits, including**:
- Great career opportunities across the Wesfarmers Group
- Team Member discounts across Target and Kmart.
- A free One Pass membership offering free delivery across Kmart and Target on eligible product
- Access to Employee Assistance Program
- Convenient location next to freeway and train station, with free onsite parking and a café
- Novated leasing options
- Paid parental leave scheme
- Flexible hybrid work arrangements through our Flex Where, Flex When, Flex Well policy, spending 60% of your week in our Target Store Support Office (including Work-From-Home days with a real work-life) balance
- Reflection room, space for prayer, meditation, or time for yourself
- A Supported Learning and Career Development program
- Opportunity in Wesfarmers Share Plan access (where eligible) and to participate in a bonus program (where eligible).
LI-Hybrid
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