National Sales

4 days ago

Sydney, Australia Blackbook Executive Full time

Newly created National Sales & Marketing Manager
- Drive the organisation's Sales & Marketing strategy
- Australian owned wholesaler and retailer

**The Company**

This Australian owned, national wholesaler & retailer have been operating for over 40 years in the leisure industry. They have a large, dynamic product offering and are currently on a growth trajectory. This role will be responsible for driving the strategy and execution of the Sales & Marketing activities for the business, to ensure sales, profitability and growth targets are achieved.

**The Role**

The key requirements for this role are:

- Develop and implement cohesive strategic plans across the organisation.
- Work in collaboration with the Branch managers to ensure the successful implementation of developed sales strategies.
- Manage existing and prospective relationships with clients and key accounts.
- Review sales data by customer group, state/territory, product, category and identify opportunities for growth.
- Lead and develop the Marketing team, working closely with purchasing and technical teams to determine new product opportunities and define new products.
- Oversee all digital marketing, including SEO/SEM, marketing database, EDM, social media and display advertising campaigns.
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
- Oversee strategic projects including Website Development, Brand Strategy, Promotional campaigns and Reputation Management.
- Collaborate with sales teams to ensure cohesive marketing strategies for non-digital sales platforms and dealer partnerships.
- Identify trends and insights and optimise spend and performance based on the insights.
- Ensuring all stakeholders are provided with appropriate information to promote new and existing products.

***

**Background and Experience**:

- Ideally a Tertiary qualification in a relevant field.
- Significant sales experience and proven success ideally working within the wholesale market sector, including a sound understanding of the process around wholesale, retail and internet sales.
- Ideally some experience in leading and managing SEO/SEM, marketing database, EDM, social media and/or display advertising campaigns.
- A strong business acumen and proven ability to develop and deliver around sales and also, ideally, marketing strategies.
- Passionate, results-driven and action-orientated.
- A proven approach to strategic selling and the ability to form outstanding commercial relationships.

**What's On Offer**

The successful applicant will be offered an attractive salary package and the opportunity to develop and implement the business's Sales & Marketing Strategy.

If you would like to discuss this opportunity further you can contact Juliet Arduca at Blackbook Executive on

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