Strategy and Reporting Lead

2 weeks ago


Sydney, Australia SBS Full time

**Applicants must identify as being of Aboriginal or Torres Strait Islander descent. SBS considers that being Aboriginal and/or a Torres Strait Islander is a genuine occupational requirement for this position under s 14 of the Anti-Discrimination Act 1977 (NSW).**

We also acknowledge the unique contribution that Aboriginal and Torres Strait Islander peoples make to our society and our workplace through their enduring and continued connection to land, sea, sky and community.

**About Us**

SBS is one of the world's most unique and innovative media organisations, producing trusted, meaningful and engaging content that exists for all Australians to inspire, support and celebrate the diversity of our multicultural society.

Our purpose, for the last 40 years, has reflected and explored the evolving diversity of Australia, investing in initiatives to deepen its connections with communities, sharing their stories and giving a voice to those often unheard, with the aim of increasing understanding and respect of the differences that make up Australia.

SBS is a truly distinctive network, showcasing multicultural, multilingual and First Nations stories otherwise untold in the Australian media.

**The Department**

National Indigenous Television (NITV), exists to support with the following:

- _ Support and strengthen the oldest living culture in the world._
- _ Celebrate and champion the place of unique, inspiring storytelling through Indigenous voices._
- _ Share Culture, language and lessons today to develop strong leaders and champions tomorrow._
- _ Use our strengths to foster change, champion equality and make an impact._
- _ Build a legacy of strong, sustainable Indigenous Media for the future._

**The Role**

As a senior member of the NITV team, the Strategy and Reporting Lead is required to work with other members of the NITV leadership team and broader SBS TVOC team to support the planning and delivery of NITV’s goals including tracking audience growth across Television, Streaming and Online platforms and the production and acquisition of a range of distinctive Australian and overseas content.
- Providing support on strategic and business unit priority planning to the Director of Indigenous Content, Head of Business & Operations at NITV and senior NITV team leads
- Supporting the NITV team in the delivery of linear, digital and streaming and lead the compilation of channel strategy documents, decks and reels
- Leading the tracking and forecasting of audience performance analysis as part of the annual budget cycle, supported by the Audience Data & Insights, SBS On Demand, TVOC Strategy and NITV priorities and planning analytics teams
- Working collaboratively with the NITV and Content Leadership Team, in particular NITV Priorities and Planning Lead to support them in identifying and targeting audience opportunities, programming options, release strategies, product/marketing effectiveness, and digital transition
- Providing ad hoc analysis which will require an ability to analyse audience and financial information as well as having an ability to consider more nuanced inputs such as editorial sensibility and company charter
- Designing and advocating for the use of BI tools relevant to content teams to ensure KPIs are set and measured effectively. Growing digital analytics capabilities for the division
- Coordinating NITV’s contributions to the Annual Report, ExCom meetings, CMDF and other key internal reporting required across the network
- Providing ongoing reporting of strategic initiatives such as the division’s contributions to the RAP or steercos managed by the Head of NITV Business & Operations & Director of Indigenous Content
- Maintaining up-to-date knowledge of how SBS divisional strategies fit within the Australian television landscape and providing regular industry environment updates

**About you**
- Excellent analytic, presentation and communication skills
- High level Microsoft, Excel, PowerPoint and media skills
- A passion for the SBS & NITV purpose and for editorial content
- Passion for the unique place NITV holds in the Australian media landscape
- Highly collaborative style and ability to connect different parts of the business
- Experience in a similar media - audience, streaming, business analytics role is preferred

Feel like you meet most, but perhaps not all the criteria listed? Then, send through your detail as whilst we have specific requirements in mind we can look at how we can bridge the gaps

**Some of the reasons to consider working with us**:
The people a genuine sense of feeling included (we truly celebrate and welcome difference) and being part of one of the most inclusive companies in Australia
- The culture and the engagement of our workforce, we are proud to have an employee engagement score of 82% with low levels of employee turnover.
- A brand that is not only recognisable but trusted and established, we have been broadcasting for over 40 years and we’re no


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