Marketing Specialist

Are you an experienced Marketing Specialist looking for your next opportunity?

**The Company**:
Hexcom IT Group an emerging management and consulting group in Australia is looking to expand its footprint in the public and private sector.

**The Opportunity**:
We are currently seeking a talented and results-driven Marketing Specialist available on a fulltime basis. You will be responsible for leading the marketing campaigns and driving the strategic marketing direction in ACT and Victoria.

**Key responsibilities will include**:

- Develop and implement a comprehensive advertising strategy and campaign aimed at achieving organisational sales objectives. This plan will involve creating, designing, and executing targeted initiatives to effectively drive results and meet business goals.
- Direct and implement strategies to engagement with customers to promote organisational brand and services to as many people as possible
- Direct the development and implementation of brand image and promote organisational reputation with its customers
- Create consumer awareness and effectively promote the services
- Advise the organisation on advertising strategies and campaigns to reach target markets
- Providing administrative and management support for a variety of on-going Marketing Campaigns for the sale of tech services in the market
- Analyse data regarding consumer trends and market preferences
- Work with stakeholders to interpret current and future requirements/trends
- Research market demands and characteristics for new services
- Support business growth through preparation and execution of marketing objectives and programs
- Planning and executing marketing campaigns across multiple channels, tracking their performance, and optimizing them for better results
- Overseeing the company's website to ensure it accurately reflects the brand, provides valuable information to visitors, and drives conversions
- Staying up to date with IT industry trends, market developments, and competitor activities to identify new opportunities and challenges
- Previous experience in managing marketing campaigns and budgets
- Excellent verbal and written communication skills
- Take accountability for the financial reporting and management of Sales and Marketing budget
- Strong attention to detail
- Demonstrated ability building effective relationships with key stakeholders
- Proven experience in digital marketing, social media community management and content generation

**The Benefits**:

- Flexibility and better work-life balance and remote work
- Exposure to diverse roles and workplaces

Pay: $74,000.00 - $80,000.00 per year

Work Location: Hybrid remote in Phillip, ACT 2606