General Manager, Brisbane, Qld

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- GM QLD | Lead a $830M+ State Business | Lytton, Brisbane.

**Company**

For 81 years, we've achieved success through our ability to innovate, placing a clear emphasis on how we best serve our customers’ needs. As demand continues to grow, we have expanded rapidly, now delivering a superior range of dry goods, frozen and chilled products, fresh seafood and meat, confectionery, paper products, and cleaning solutions.

In recent years, we’ve seen significant growth and invested in our systems and processes, building a close partnership with Woolworths Group that has continued to deliver high-quality service for our customers and suppliers.

In 2024, Woolworths moved to a 100% interest in the PFD business, bringing PFD exciting opportunities as a strategic part of the Group. Sharing expertise across both teams will ensure our continued success and drive further growth and unlock our collective potential.

**About this Position**

At PFD Foods, we bring people together through food and we’re looking for a bold, people-first leader to help shape the next chapter of our Queensland business.

Based in Lytton, Brisbane, the General Manager, QLD will lead one of our most commercially and culturally significant regions. Overseeing a $830M+ multi-site operation across 15 locations including two seafood processing facilities and one meat facility, this is a high-impact role with broad accountability across people, performance, and culture.

This is more than a leadership role it’s a platform to create momentum, embed structure, and inspire a values-led, high-performance culture. As the first external leader in many years, you'll have the opportunity to build trust, lead transformation, and elevate a proud and loyal team.

**Key Responsibilities**
- Full P&L ownership for the QLD business, including budgeting, forecasting, and daily trading analysis.
- Lead and develop 11 direct reports across key leadership roles, including regional area and branch managers.
- Drive state-wide alignment with national strategies, partnering with the ELT and national functions.
- Champion a safety-first mindset, ensuring compliance with WHS, food safety (HACCP), COR, and audit frameworks.
- Demonstrate calm, decisive leadership during audits, disruptions, or times of operational pressure.
- Invest time on the ground to build connection and continuity across geographically dispersed teams.
- Travel across QLD (approx. 1 week per month) to maintain visibility and support local leaders.

**What We’re Looking For**

To thrive in this role, you will bring:

- 5+ years’ senior leadership experience in multi-site operations (foodservice, FMCG, cold chain, or logistics preferred).
- Proven ability to manage large-scale commercial P&Ls ($100M+), with strong commercial and analytical acumen.
- A hands-on, strategic leader who can delegate effectively while remaining close to performance levers.
- Experience leading across both sales and operations functions.
- Empathetic and adaptable communicator, you are able to engage and influence at all levels, from warehouse to boardroom.
- Strong understanding of cold chain distribution, food processing, and safety culture.
- Tertiary qualifications in Business, Supply Chain, or equivalent. MBA or CPA highly regarded.

**What success looks like in the first 12-18 months**
- Build trust quickly across the QLD network through consistent, hands-on leadership.
- Uplift performance and commercial acumen.
- Navigate upcoming retirements by identifying and developing future leaders.
- Strengthen operational readiness and resilience during peak periods and audit events.
- Lead with clarity and alignment across the state, in lockstep with national strategies.
- Deliver budget expectations while driving team engagement and cultural alignment.

We are offering competitive remuneration, superannuation and other staff benefits (such as discounts on staff purchases, discounted accommodation, health insurance and banking). As part of this position, we are also offering participation in an incentive program

**Culture & Values**

**Customer Focus**

Know your external and internal customers. Gain and preserve their confidence because we can only be successful if our customers are successful.

**Respect**

Treat people at work and in the community as they would like to be treated. Act safely, responsibly, and ethically.

**Passion**

Share the passion of making us a successful and dynamic company. Let’s celebrate successes.

**Simplicity**

Let’s minimise the complications of doing business so customer services are on time, accurate and reliable. Share ideas to improve our company.

**Leadership**

All of us can be leaders in our day to day working lives. Bring out the best in yourself and the people around you. Do what you say you are going to do.

**How to Apply**

As part of our recr