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Field Marketing Manager
2 weeks ago
Our Company
Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.
We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours
Creativity for All
Adobe is a place where exceptional people work - don’t just take our word for it, our employees have recently voted us #1 on the Great Place to Work list for the 10th consecutive year
We’re proud to offer market leading employee benefits designed to suit your lifestyle. Some of the great benefits include health insurance, global days off, wellness fund, market-leading parental leave, access to our Employee Stock Purchase Program and programs designed to help continue to build your career.
We also proudly empower our employees to get involved with corporate social responsibility and offer a broad range of opportunities to make a bigger impact through philanthropy, employee, and community engagement.
We know that people are the differentiator in our business, and that's why we want to meet you.
A bit more about you
In the role of Field Marketing Manager, you will be responsible for developing, executing and optimizing enterprise marketing plans that deliver pipeline results to plan and enrich the Adobe brand across the enterprise sector of the market. You will partner with sales leaders to assess existing and emerging opportunities in developing your go-to-market plans. You will work together with the regional marketing team to develop annual and quarterly plans that deliver partner, segment and lifecycle results required to achieve targets. You will be accountable for delivering all aspects of the marketing plans across Digital Marketing products in coordination with regional digital and production teams.
What you’ll do
Establish annual marketing plans that achieve sales pipeline targets for Enterprise Accounts based on Adobe’s business and worldwide objectives. Provide counsel and insights to the APAC regional marketing team on the design of marketing initiatives relevant for your vertical markets. Developing a keen understanding of customers, industry-specific needs, business environments and Adobe products/strategies will be the keys to your success. Building and maintaining positive relationships with customers, industry analysts and partners will also be important.
**Key Focus Areas**:
- Planning - Brand Leadership - Operational Excellence - Drive Innovation
Introduce new marketing approaches, processes and optimization techniques to better connect with customers in meaningful ways and thereby achieve results. You will actively incorporate changes into your planning and work with the regional team to both request and adopt change.
- Experience in developing and executing marketing strategies and campaigns tailored to a specific industry or vertical and working in close alignment with the ecosystem. - Account based marketing experience - Proven success in developing customer-focused, marketing strategies including deployment, measurement, evaluation of return and optimization using innovative approaches. - Outstanding leadership, interpersonal communication and experience working across matrix organizations (working effectively with regional marketing, sales, and marketing operations will be keys to success). - Ability to be flexible to thrive in a very fast-paced and ever-changing environment Adobe for All
Adobe strives to create an environment where our employees can do their best work and drive their career growth and development based on their personal goals. From fair-pay practices to Employee Networks and programs designed to make everyone feel included, we're committed to fostering a diverse and inclusive workplace for all.
Take the plunge and jump in
Adobe Australia acknowledges Traditional Custodians of Country throughout Australia and recognises the continuing connection to lands, waters and communities. We pay our respect to Aboriginal and Torres Strait Islander cultures; and to Elders past, present and emerging.
Adobe is proud to be an Equal Employment Opportunity and affirmative action employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Learn more.
Adobe values a free and open marketplace for all employees and has policies in place to ensure that we do not enter into illegal agreemen
