Brand Manager

2 weeks ago

South Melbourne, Australia Kieser Full time

Company Description

We are a network of integrated **_Physiotherapy, Rehabilitation, Strength & Conditioning Clinics_** with 26 clinic locations across Australia We are passionate about changing the allied health landscape and impacting the lives of every Australian.

Kieser is going through a period of rapid and exciting growth. We are pumped about growing our team, having greater impact on our community and setting the gold standard for healthcare in Australia. Our team are passionate about exercise and living a healthy and active lifestyle. We prioritise mental wellbeing and work-life balance and are committed to having an awesome culture that we don't shut up about.

**Job Description**:
The Kieser Australia Brand Manager will join our team during an exciting growth period. We are looking for someone to take our proven acquisition strategy and extend that to build brand awareness and customer retention. This period of rapid growth brings opportunity to own your own space, have immediate impact and varied career development within Kieser.

**Key Responsibilities**:

- Bring the brand strategy to life
- Design and execute content strategy using internal and external resources
- Manage national campaigns for 26 clinics in emerging and established markets
- Manage new product campaigns and new clinic campaigns
- Report performance on key metrics directly to members of the Executive Team
- Report directly to the CMO
- Manage internal and external resources overseeing company communications including:

- Team
- Client
- Organic social
- PR

**Finer details**:

- South Melbourne head office location
- Hydrid role (option to work from home 60% of the week)
- Flexible working hours
- $110k-$130k base + super (salary based on exp)
- Late July/early August start date

**Qualifications**:

- Relevant degree in marketing

**Experience**:

- Background in communications and branding
- 5-7 years experience
- Experience in building brand belief
- Experience in service industry
- Must have experience with developing and executing strategy within a medium to large organisation
- Demonstrated experience in improving and driving performance
- Demonstrated ability in measuring key performance metrics from brand awareness to acquisition rates and retention
- Must have a willingness to be hands on copy writing and content creation
- The ultimate team player with extensive experience working in a team environment
- A strong history of delivering outcomes in a commercially driven and team oriented environment

Additional Information
- 2 week paid induction
- Access to our state-of-the-art strength and conditioning facility without charge + concessional fees for family members on both physio/EP and memberships
- Ongoing training and professional development
- Brilliant career pathways within the Kieser network
- Kieser Wellbeing Program
- 1 day of Kieser recharge leave and a half day of birthday leave (In addition to your annual and personal leave)
- An unbeatable team culture, fun working environment and social events
- 12 weeks paid parental leave

**Diversity and inclusion**:
Kieser is an inclusive workplace, we encourage and welcome people from all backgrounds to apply.

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