National Marketing Manager Consumer

1 week ago

Brisbane, Australia McMillan Shakespeare Full time

At McMillan Shakespeare (MMSG), our purpose is to make a difference to people’s lives. MMSG pioneered salary packaging and novated leasing in Australia. Whilst we’ve grown from a small, family-run business to a global, Top 200 ASX-listed company, that entrepreneurial spirit remains at the heart of everything we do.
Reporting to the Head of Marketing, we have an exciting opportunity for a commercially driven National Marketing Manager. This is a great role for someone who believes in digital first, wants to make an impact, loves variety and thrives on managing a team.

Leading a team of five, you will sit on the Marketing leadership team and partner with our Group Remuneration Services (GRS) business to lead the Maxxia and RemServ brand through an exciting period of growth and transformation.

Working in close partnership with our Client Relationships and Sales teams, you will be responsible for the development, implementation and ongoing management of the integrated consumer marketing and communications strategy that meets Maxxia and RemServ’s strategic goals.

The role offers a level of scope and influence in develop new initiatives, bring your ideas to the table and see them come to life.

Key Responsibilities:

- Develop the marketing strategy, including target setting and the execution of a marketing campaign calendar of activities in line with commercial objectives
- Deliver on the brand strategy and act as a brand steward to drive preference and build equity
- Build customer value propositions and drive the strategic marketing programs across our current and emerging product portfolio
- Establish KPIs and benchmarks to track performance of all marketing activities to optimise performance.
- Act as the voice of the customer internally, championing their needs and pushing for continuous improvement of the customer experience.
- Manage the consumer marketing budget
- Ensure compliance in all marketing to Group branding, communication, client contracts, security standards, data protection and legislative requirements such as Financial, Privacy, SPAM and ACCC.
- Foster a culture of excellence and fun that delivers a highly capable, engaged and agile marketing team

You will bring:

- Bachelors’ degree level qualifications required or relevant experience
- 5+ years of marketing experience with a strong a proven record of delivering results
- Experience in leading a team
- Proven ability to demonstrate customer focus / customer-led approach to deliver digital marketing initiatives
- Solid engagement, communications, and project management skills, including management of internal and external stakeholders
- Experience managing and enforcing branding standards and practices
- Entrepreneurial drive and ability to manage change
- Microsoft Dynamics and Adobe marketing cloud experience is highly desirable but not essential

**What we can offer you**:

- Our strong people-first culture
- Flexible/hybrid working to enhance your work/life balance
- Novated lease benefits and discounts
- 12 weeks Paid Parental leave and access to our Parents Portal
- Exempt Employee Share Plan
- Paid Income Protection Insurance under MMSG default Super plan
- Access to a broad range of learning and development programs
- Career break and volunteering leave
- Access to Employee Assistance Program and annual Flu vaccination
- Lifestyle Rewards program

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