Content Lead

4 days ago


Collingwood, Australia Smiling Mind Full time

Company Description
**Who are Smiling Mind?**

Smiling Mind is Australia’s leading digital-led, prevention focused mental health, not-for-profit. We are the innovators behind Australia’s most trusted mental wellbeing app, and we have been helping minds thrive for over 10 years by equipping Australians with the essential psychological skills to build their mental fitness. We help people learn these skills in fun and interactive ways that are accessible anywhere and anytime.

So far, we’ve reached more than 4 million people through our renowned mindfulness app, as well as more than 220,000 Australian teachers and more than 6 million Australian children and young people through our programs - but this is just the beginning.

Imagine if every young person had the skills they needed to thrive, face challenges with resilience and ultimately, suffer less from mental illness. This is our vision for the future and by 2030, we aim to create this generational change in Australia’s mental health.

**Job Description**:
Smiling Mind’s 5-year strategy outlines a transition beyond mindfulness, to a broader suite of preventative mental health content that promotes mental fitness and wellbeing. Our primary audiences are children and the adults that support them (parents and teachers), whilst also delivering adjacent programs in workplaces and for the general adult population. To support this transition, we are seeking a Content Lead that is both a strategist, as well as excelling at driving production and implementation across a broad range of program areas and audiences.

Please note this is an initial 24 month contract.

**Qualifications**:
You will have a creative mindset and lead internal and external content teams to develop and deliver the programmatic content strategy and roadmap. You will also develop processes that enable us to improve efficiency, assess the impact of our work, and continuously strive for excellence in quality. You will also have experience in content production across a range of multimedia formats, to enable effective leadership and management of contractors and internal staff.

This is a role for an extremely driven and passionate team member who believes that accessible and impactful preventative mental health and wellbeing tools will be key to realising a generational change in Australia’s mental health.

**YOU’VE GOT**:
***- 5+ years’ demonstrated experience in health promotion or health-related content production
- Experience in developing and delivering a content strategy
- An understanding of the digital mental health and/or primary education settings in Australia (and ideally beyond)
- Experience with content production across a range of formats
- Experience using various CMS
- Project management skills
- Bachelor’s degree in Health Promotion or related field (desirable)

Additional Information
**WE LOVE PEOPLE WHO HAVE**:

- A belief in the purpose and philosophy of Smiling Mind
- A desire to have a positive impact on the world - particularly through behaviour change and learning design
- The ability to blend agility and pace, with the rigour required to deliver impactful health services
- Strong business acumen
- A growth mindset and willingness to learn
- Attention to detail, accountability, and ability to work to timelines and manage competing tasks
- A warm, friendly, collaborative, and engaging approach
- Alignment to our values

**WHAT ELSE?**

Other perks include generous salary sacrificing benefits, Smiling Mind public holidays, flexible working options with regular days in our Collingwood based warehouse office, which is most definitely dog friendly.

Smiling Mind is committed to being an organisation where First Nations Australians and their cultures, deep history, wisdom, and knowledge are valued, respected, and embraced. Smiling Mind has embarked on developing our Reconciliation Action Plan. We hope this plan will be a catalyst for Smiling Mind’s team to contribute to reconciliation as conscious and knowledgeable allies.



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