Digital Analytics Specialist

At Allianz, we care for all the things that make you, you. For feeling like you belong. For a place where learning never stops. For growing new skills and opening up exciting possibilities. For your curiosity to thrive and help transform an industry. And when life twists, there’s flexibility for balance and the support you need. We know that flexible work comes in different forms, that’s why we’re embracing hybrid teams - enabling employees to maintain a balance of working both in the office and remote, supporting the needs of both the business and individual. So, come and share your ideas, give back and feel proud to be part of a company doing work that matters across climate change and mental health. Let’s care for everyone’s tomorrow so we can create a better future together.

**Digital Analytics Specialist - Digital Marketing | Location - Flexible**
- Be a part of a rapidly growing Digital Marketing team
- Work for one of the world’s largest Financial Services organisations
- Allianz is a Flex Ready employer, flexible working options are available

**Do you want to work in a high-trust culture where you’ll feel empowered to make decisions that result in impact?**

Allianz’s Digital Marketing division currently has an opening for a
**Digital Analytics Specialist **to implement and maintain digital analytics of custumer journeys through websites and platforms to understand performance through dashboards, reports and data analysis. The goal is to ensure accurate measurement of online activity to understand digital experience, and identify opportunities for optimisation.

**What you should expect**:

- Maintain and configure digital analytics tools to measure and monitor Allianz and partner platform performance.
- Monitor platform and website performance and perform analysis to discover customer experience insights that will lead to opportunities for optimisation.
- Proactively identify opportunities to enhance the data driven experience framework, leading to better customer outcomes
- Work with other reporting teams to ensure that web analytics is integrated into the broader Consumer reporting suite.
- Contribute to the development and streamlining of processes and procedures to enable an effective operating rhythm and proactively manage risk.

**Important to your success**:

- Tertiary qualifications in Marketing, Digital Marketing, Information Technology or similar.
- Understanding of website design, information architecture, page layouts, and customer journey reporting.
- Demonstrated understanding of web technologies like HTML, JavaScript, server-side scripting, web servers, log files, browser developer tools, etc.
- Demonstrated analytics skills with the ability to pull out key data sets and report on trends, conversions and engagement rates.
- Experience delivering projects using agile methodologies.
- Ability to quickly understand relevant regulatory and/or legislative compliance requirements that impact Allianz.
- Demonstrated evidence of technical proficiency with digital analytics tools (Adobe Analytics experience preferable), and hands on exposure with related MarTech systems (Adobe Experience Cloud), software, databases, reporting and communication tools.

**What's On Offer**
- This role will present an exciting opportunity to develop a career in a global iconic insurance organisation, which is transforming through an exciting time of change and growth.
- We recognise the contribution of our ‎employees and ‎‎reward our staff with a dedicated range of attractive benefits: wide range of insurance, household, lifestyle and travel discounts available; variety of flexible leave options; on-going training and development opportunities.
- We value integrity, customer focus, collaborative leadership and trust, and we are seeking ‎people with ‎‎the same ‎values. We recognise our employees as our most valuable asset and are committed to helping people to build a long term career within a strong inclusive team culture.

**About us**

Allianz is one of the most trusted insurance and asset management companies in the world. Caring for our employees, their ambitions, dreams and challenges, is what makes us a unique employer. Together we can build an environment where everyone feels empowered and has the confidence to explore, to grow and to shape a better future for our customers and the world around us.

Allianz is committed to enabling a culture where inclusion is embedded, everyone belongs and new ideas are embraced. We welcome and value talent from all backgrounds, experiences and ways of working Please advise us if you require any reasonable adjustments to fully participate in the recruitment process or perform the requirements of the role.

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