Media Manager
11 hours ago
**How will I help?**
Reporting to the Head of Group Media, your role as Media Manager is to contribute to the defining media strategy and plans that deliver commercial return and growth trajectory across all Westpac Group Brands.
- Key Responsibilities: _
- Being the voice for Media within key Brand & Marketing planning and scoping meetings, contributing to the formation of a clear business brief
- Leading and managing the communications briefing and the TTL strategic response for media with consideration for the entire customer journey across various paid, owned and earned touchpoints
- Maximising the effectiveness of media spend, with particular scrutiny of performance media channels to achieve set marketing acquisition targets (e.g. by brand, by product portfolio)
- Collaborating with media agency leads to embed a curious test & learn culture whereby opportunities are realised and shared to relevant brand and marketing teams
- Managing the cadence of media reporting, showcasing media dashboard capabilities as well as deeper longer-term reporting to inform Westpac QBRs
- Maintaining accurate process for budget management, from brief conception and forecasting through to post campaign reconciliation
**What’s in it for me?**
At Westpac, we're going through significant changes, and this is an exciting opportunity to work closely with us through the next phase of transformation. You'll play an important part in driving the future of a business that has been around for over 200 years and in return, we'll support you in the development of your career. With continuous opportunities to learn and grow in an inclusive environment backed by a fantastic team of passionate and knowledgeable people, you'll be empowered to thrive with us.
Whatever shape your family takes, we offer generous paid and unpaid parental leave for your nominated primary and support carers. This includes leave to organise adoptions, surrogacy, and foster care arrangements. And we continue to pay your super contributions while you take all the time you need to get your new family settled.
**What do I need?**
- 5+ years media planning experience with large-scale budgets in client-side and/or agency roles.
- Demonstrated success in managing a digital business with responsibility for the user journey and sales funnel, with a proven track record of meeting acquisition and retention targets.
- Rounded experience across traditional ATL broadcast mediums as well as performance media, with a proficiency for digital media.
- Ability to articulate the role media plays and contribution of media to brand and marketing strategy.
- Demonstrated ability to balance process rigour and astute budget management alongside times where demand arises for agility and rapid decisioning.
- Breadth of stakeholder management experience including cross-functional teams as well as internal and external stakeholders.
**What’s it like to work there?**
We aim to provide one big, supportive team of people who love helping others succeed. Working with us you'll discover new ways of working, and an exciting range of roles to showcase your skills. As an equal opportunity employer, we’re proud to have created a culture where people can be their best, in an environment that values diversity and flexibility. And one where everyone belongs.
**How do I Apply?**
Start here Just click on the **APPLY **button.
- Our people are our highest priority, and we are committed to placing our redeployees in available roles before we review other applicants._
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