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Digital Content Manager
3 weeks ago
**A new name, a bright pathway ahead**
Part of Downer Group, our newly formed Social Infrastructure and Citizen Services business unit brings amazing capability to the people of Australia and what matters most to them. We run hospitals, manage client data centres, we take asset management risk, and we are a trusted advisor and partner to our New Zealand and Australian Defence Forces. Arguably no other business within Downer better embodies our purpose; _to enable our communities to thrive._
**Join us on the journey**
We currently have an opportunity for a **Digital Content Manager** to join our team. This role is responsible for creating and delivering consistent, compelling content with the purpose of sharing it to our target audience and building brand awareness. Reporting to the Head of Marketing and Communications, this role is pivotal in helping our customers understand the breadth of our capability across our portfolio of work, with emphasis on our Defence, Health, and New Energy businesses.
Beyond the day-to-day responsibilities, you can also expect to be involved in the advancement of our Marketing and Communications function; from innovating processes, to assisting on a variety of internal projects.
**What you’ll do**
The role has a broad remit, with key responsibilities outlined below:
- Create and curate various types of content such as videos, photos, case studies, infographics, customer eDMs, and social media posts to deliver consistent and compelling messaging.
- Build brand awareness and deepen customer connections through content that showcases our values and capabilities.
- Establish enduring platforms, templates, and processes for content creation and delivery, collaborating with Group Marketing to integrate and maximise the use of shared technologies.
- Develop and execute campaign content aligned with strategic goals, using storytelling and proof points to engage the target audience.
- Ensure best practices, seamless experiences, and continuous refinement of content strategies.
**What you’ll bring**
- Tertiary Qualification in Marketing, Communications, Public Relations, Media Production, or a related discipline.
- Demonstrated experience across content creation for omni-channel campaigns, including video and photographic production, social media, short-form copy, case studies, and infographics.
- In-depth knowledge of digital content creation, including content calendars, brand building, and social media management.
- Previous experience within the Defence Industry, in a B2G role will be highly advantageous in this position.
More than anything, you’ll have a strong work ethic, a positive attitude, and a drive to provide high quality outcomes for the Social Infrastructure and Citizen Services business unit and our clients.
**Why work for us?**
Working for the Social Infrastructure and Citizen Services business unit, means being part of something new and exciting. With a bright future ahead of us, you find purpose here and have the opportunity to directly impact and contribute positively to our future. You’ll also find a range of benefits available such as:
- Training and development to support your career.
- Internally mobility options across the Downer Group business
- Affordable healthcare covers, discounted car purchase and rental (with selected brands), and other retail discounts.
- An Employee Assistance Program providing access to professionals to support you (and your family) to achieve your personal or professional goals through wellbeing coaching, counselling, financial advice, legal advice and more.