Product Manager, Electrophysiology

**Product Manager, Electrophysiology**:

- Remote Eligible: Hybrid- Onsite Location(s): Mascot, NSW, AUProduct Manager, Electrophysiology

**ABOUT THE ROLE**

The core objective of the role of Product Manager, EP is to support the Marketing Manager and Business Unit Manager to achieve the division’s strategic goals and objectives. This person should drive the achievement of business growth through focused market/competitive analysis and support the development of a tactical marketing plan in coordination with the sales and marketing organization.

**WHAT WILL YOU BE REPONSIBLE FOR?**

**Planning and Analysis**:

- Responsible for tracking financial performance of product, analysis of issues and action plan development to achieve revenue objectives in collaboration with sales management.
- Franchise/product responsibility for developing competitive strategy and product analysis.
- Assists in providing market potential/analysis in developing market planning documents that encompass strategic planning and marketing plans.
- Understands how product profit/loss is impacted by consignment plans, national contracts, etc.
- Development and management of the franchise budget (including programs, promotion, advertising, etc.)

**Product / Market Management**:

- Develops operational product launch strategies, and identifies product roll-out strategy in collaboration with global marketing and local cross functional teams.
- Supply Chain management, coordination or inventory management for new and existing products
- Development of sales, educational, and marketing tools to enable sales.
- Responsible for developing, coordinating and executing product training.
- Facilitates Physician to Physician training and selling.
- Defines and executes professional conference strategies and tactics for franchise/products.
- Develops creative approaches to market both new and existing products.

**Market Development**:

- Identifies clinical/market trends and suggests new product/marketing opportunities.
- Assists in the development and is responsible for the execution of post market strategies.
- Responsible for the development and implementation of strategic marketing plans for product areas consistent with the overall franchise goals.
- Supports field execution of marketing programs through active presence in the field, working with Territory Managers and Market Development Managers.
- Assists in creating reimbursement strategies.
- Building and Maintaining Relationships:

- Identifies and develops relationships with key opinion leaders in the field.
- Develops support structure and relationships with Territory Managers and Rhythm Management Leadership team through responsiveness to their questions, needs and issues.
- Develops and maintains relationships with key functional areas including Global Marketing, Clinical, Demand Planning and Regulatory.

**SKILLS AND QUALIFICATIONS**
- EP experience and knowledge highly regarded
- Previous experience within product/marketing role in medical device/medical equipment industry
- Degree qualified, preferably in Marketing, Engineering or MBA.
- Experience of leading new product launches and the different elements needed for gold standard launches.
- Experience in developing, implementing and running Physician training and education.
- Proven experience as a team player with a winning attitude.
- Excellent written & verbal communication skills.
- Advanced knowledge of Microsoft 365 Suite including PowerPoint and Excel.

**KEY COMPETENICES REQUIRED FOR SUCCESS**

**Analysis & Problem Solving**

Analyses problems and opportunities and their impact on outcomes. Takes fact-based and stakeholder information into account to make sound decisions.

**Functional Expertise**

Stays up to date in area of expertise and demonstrates use of that knowledge to successfully achieve goals and objectives.

**Collaboration**

Works effectively with others across the team to achieve goals. Demonstrates proficient communication and partnership in interactions with others.

**Relationship Building**

Establishes and maintains strong relationships internally and externally. Contributes to a culture of respect, diversity, and inclusion. Earns the respect and trust of others through effective interpersonal skills, integrity and authenticity.

**Customer Focus**

Identifies internal / external customer needs and ensures the effective delivery of high-quality solutions, products and services that meet or exceed customer expectations. Able to balance and meet compliance and commercial requirements.

**Planning**

Implements initiatives and plans that align with individual and team objectives. Carries out initiatives with clear deliverables, milestones, accountabilities and measures of success.

**Execution**

Pursues all assignments and projects until completion. Follows through on assignments to ensure successful completion.

Product Manager, Electrophysiology

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