Product Development and Marketing Manager

2 days ago

Leederville, Australia Instatruck Full time

**Company Overview**:
Instatruck, a pioneer in revolutionising the logistics industry, is seeking an experienced and dynamic Product Development and Marketing Manager to lead the charge in shaping the future of our platform. Founded in July 2016, Instatruck's digital truck-matching platform connects businesses with accredited 'sharing economy' drivers. With profitability achieved in the Western Australian market, we are expanding nationwide, and we need a strategic leader to drive both product development and marketing initiatives.

**Position Overview: Product Development and Marketing Manager**
As the Product Development and Marketing Manager at Instatruck, you will be at the intersection of innovation and market strategy. This role requires a seasoned professional with a proven track record in both product development and marketing, who can drive cohesive strategies to propel Instatruck's growth on a national scale.

**Responsibilities**:

- Product Strategy and Development:

- Collaborate with key stakeholders to define and evolve the product strategy, ensuring alignment with business goals.
- Lead the end-to-end product development lifecycle, from concept to launch, and drive innovation in response to market needs.
- Marketing Strategy:

- Develop and execute comprehensive marketing plans aligned with the overall business objectives.
- Craft compelling narratives and value propositions to drive brand awareness and user acquisition.
- Go-to-Market Strategies:

- Plan and execute go-to-market strategies for new features and product updates, working closely with cross-functional teams.
- Ensure seamless coordination between product launches and marketing initiatives for maximum impact.
- User-Centric Approach:

- Champion a user-centric approach in both product development and marketing, ensuring the platform meets user needs and expectations.
- Utilise customer feedback and data insights to drive continuous improvement.
- Collaboration with Cross-Functional Teams:

- Work closely with engineering, design, marketing, and sales teams to ensure alignment and synergy in product and marketing efforts.
- Communicate product roadmaps, marketing strategies, and key milestones to internal stakeholders.
- Market Research and Analysis:

- Conduct market research to identify trends, competitor activities, and customer preferences.
- Utilise data-driven insights to inform product and marketing strategies.

**Qualifications**:

- Bachelor’s degree in Business, Marketing, Engineering, or a related field.
- Proven experience in both product development and marketing roles, preferably in a technology-driven environment.
- Strong understanding of logistics, transportation, or related industries.
- Excellent analytical and strategic thinking skills.
- Exceptional communication and collaboration skills.
- Familiarity with Agile development methodologies.

**How to Apply**:
**Salary**: $90,000.00 - $100,000.00 per year

**Education**:

- Bachelor Degree (preferred)

**Experience**:

- Marketing: 2 years (preferred)
- Product Development: 1 year (preferred)

Work Authorisation:

- Australia (preferred)

Work Location: In person

  • Business Development Manager

    2 weeks ago

    Leederville, Western Australia denver Full time $120,000 - $180,000 per year

    Denver Technology is a boutique technology services company headquartered in Perth, with offices in Brisbane, and London that has been delivering technology solutions to clients in the resources industry globally for over 30 years.Recognised for the integrity of our people, the ethics of our business practices and the quality of our products &...

  • Digital Marketing Generalist

    6 days ago

    Leederville, Australia Thinkroom Australia Full time

    We're are a digital agency growing throughout AU, NZ and the UK. We're looking for someone to join our Australian agency, where you'll be client facing in video call meetings, 2 days per week, during Australian working hours, and working remotely otherwise. You'll be required to have or develop skills in: - Google Analytics 4: creating key events,...

  • Manager Marketing

    4 days ago

    West Leederville, Australia WA Local Government Association Full time

    6 weeks annual leave (30 days) - Varied role focused on leading the cross-discipline marketing team - Friendly, inclusive, and dynamic team **Manager Marketing** **Full-Time** **$173,700 per annum inclusive of superannuation** Do you have a passion for data-led marketing strategy and leading digital transformation marketing projects? Looking for a role...

  • Marketing Coordinator

    2 hours ago

    Leederville, Western Australia ABN Group Full time $90,000 - $120,000 per year

    Join one of WA's Largest In-House Marketing CommunitiesABN Group is a leading player in the building industry dedicated to building the dream of homeownership.As a Marketing Coordinator at ABN Group, you'll be at the forefront of driving our marketing funnel by harnessing best practice strategy and dynamic execution. From content creation to stakeholder...

  • Analyst Energy Markets

    6 days ago

    Leederville, Australia Water Corporation Full time

    Join our Integrated Operations Services team based in Leederville - Support the management of energy use, energy contracts and greenhouse gas emissions - Permanent and 18 month opportunity with flexible working from $112,195 + Super + Benefits Water Corporation is recognised globally for our performance and innovation to secure water supplies for Western...

  • Digital Marketing Account Coordinator

    2 days ago

    Leederville, Western Australia PWD Full time $60,000 - $90,000 per year

    Join an esteemed team renowned for achieving success and delivering exceptional results for clients Work at one of Perth's leading digital marketing agencies - PWDWhy work for one company when you can gain experience working on many companies, campaigns and industries? If you want to learn (a lot), flex your creativity, and want to be a part of the...

  • Display & New Product Coordinator

    5 days ago

    Leederville, Western Australia ABN Group Full time $60,000 - $90,000 per year

    About UsFor over 45 years, ABN Group has been a pioneer in the building, property, and finance industries, making the dream of home ownership a reality for thousands in Western Australia and Victoria. Our market-leading companies include Dale Alcock Homes, Homebuyers Centre, Webb & Brown-Neaves, PACT, Resolve Finance and Home Collective. We've crafted over...

  • Venue Manager

    7 days ago

    Leederville, Australia Niche Bar Full time

    Niche Bar Leederville is seeking an experienced hospitality professional to join our team as a hands on General/Venue Manager. Our manager of 6 years is accepting new challenges and we are looking for a new long term professional to join us. The successful applicant must have at least 2-3 years in a Bar Management position with a high standard of skills...

  • Land & Wholesale Manager

    2 weeks ago

    Leederville, Western Australia ABN Group Full time $90,000 - $120,000 per year

    About UsFor over 45 years, ABN Group has been a pioneer in the building, property, and finance industries, making the dream of home ownership a reality for thousands in Western Australia and Victoria. We've crafted over 90,000 homes, ranging from first homes to luxury residences, all while maintaining the trust of our community – 1 in 4 customers referred...

  • Senior Project Manager

    4 hours ago

    Leederville, Western Australia Juicebox Full time $90,000 - $120,000 per year

    We are an award-winning digital agency working across Australia and South-East Asia, strategically positioned to unlock opportunities for brands engaging one of the fastest growing regional markets on the planet.Our positive growth journey continues and we're looking for an experienced and proven Senior Project Manager to join our team to deliver integrated...