Marketing Manager

2 weeks ago


Hawthorn East, Australia Coles Group Full time

We’ve been trusted to serve Aussie communities since 1914 and grown to become a top 30-listed on the ASX with over 115,000 team members and a portfolio of iconic brands. At Coles Group, you’ll not only get to make a difference to millions of Aussie lives—you’ll also get to see your impact.

**About the team**:
As one of the biggest brands in Australia, we connect with millions of Australians each week. Whether it’s connecting our customers with relevant content through digital innovation, omni-channel storytelling or impactful advertising that reaches 98% of Australians, our Marketing team play an important role in driving our brand forward, helping Australians eat and live better every day.

**About the role**

Ready to shape how millions of Australians engage with Coles and Flybuys? We’re looking for a commercially sharp, insight-driven Marketing Manager to lead loyalty campaign delivery, boost digital engagement, and elevate the customer experience.

**What you’ll love**:

- High-impact role influencing millions of Flybuys members
- Fast-paced, collaborative environment
- Supportive leadership that values innovation, growth and flexibility
- A customer-first culture focused on loyalty and digital.

**Applications close Friday 13th June.**

**What you’ll do**:

- Drive customer engagement strategies across owned, paid, and earned channels
- Lead weekly campaign performance reporting and social sentiment analysis
- Optimise digital engagement and campaign performance through insights
- Partner with Flybuys, Smith St, Central Ops, and Marketing to improve the loyalty experience in-store and online
- Provide dotted-line leadership and coaching to 3 Campaign Managers.

**About you and your skills**

**You’ll also have**:

- 7+ years in CRM, loyalty, or digital marketing (retail/consumer preferred)
- Strong analytical skills and strategic thinking
- Stakeholder savvy with cross-functional influence
- Confident communicator and a capable coach who thrives in complexity.

LI-MAR

**What’s in it for you?**:

- **
Flexible working options**:We know that work is only one part of your life, so we actively encourage a positive work-life balance and provide hybrid working options to help you achieve it.
- ** Office perks**: Take advantage of our gym facility and fitness classes, free parking, BBQ area, mini-Coles supermarket, fooderie hub where you can sample new products before they hit the shelves, school holiday program and so much more when you come in.
- ** Discounts**:Eligible team members receive 5% discount all year round on your Supermarket and Liquor online and in-store purchases. We also offer additional periods of double discount (10%) at various times throughout the year. As well as hotdeals exclusive to team members that translate into additional savings.
- ** Reward through recognition**: Give and receive recognition, linked to our Coles values, through our digital recognition platform ‘mythanks’. You can accumulate points to redeem in the online shop for exciting gifts and electronic gift cards from an extensive range of retailers.
- ** Opportunities for learning and development**: No matter where you start within our diverse business, you’ll have experiences, exposure, and education to satisfy you. Discover and explore a variety of career development programs and job-specific training.
- ** Paid parental leave**: We understand how important your life outside work is and offer permanent team members paid parental leave to support you in balancing work and family.
- ** Investment in your future**:Our annual team member share plan offer allows eligible team members to make regular pre-tax salary sacrifice deductions to purchase Coles Group shares.

**About the recruitment process**:
Job ID: 155866

Employment Type: Full time


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