Marketing Executive

1 week ago

Rooty Hill, Australia West HQ Full time

Work closer to home at Sydney’s leading landmark destination for entertainment, fitness, lifestyle and accommodation in with Western Sydney Region
- ** Complimentary daily meals & gym membership**:

- ** Free undercover parking**:

- ** Great staff discounts and benefits**

**This exciting role will be responsible for**:

- Understanding, analysing, reporting, and developing insights into visitor footfall and traffic patterns in venue
- Designing, planning, implementing and measuring member loyalty promotions to drive measurable outcomes including impact on sales and revenue
- Create and execute loyalty promotions including reporting and analysis on participation rates and impact on, revenue and foot traffic
- Brief and manage promotional staff as well as internal stakeholders to ensure member loyalty promotions are communicated and boosted during promotional periods to incite engagement and participation
- Brief and manage external entertainment vendors and performers including live entertainment and bespoke requirements including children’s entertainment to support specific family events at West HQ
- Work closely with West HQ Customer Service and Team Leaders to communicate member loyalty promotions and provide support and counsel to resolve customer issues
- Working closely with the Digital Marketing team to build out and deliver the member loyalty communications strategy and co-ordination of owned assets such as SMS, newsletters and digital screens

**Our perfect fit**:
This position would best suit someone who thrives in a fast-paced 24/7 environment, while delivering a number of different projects by being adaptable and understanding the importance of effectively partnering with the business to achieve common goals.

The perfect fit would preferably have an understanding of the hospitality and / or Club industry in NSW and have experience working with a points-based CRM.

**What do you need to be considered?**
- Experience in loyalty program planning, management and measurement including understanding of owned channels how to best optimise them
- Analytical and reporting abilities to understand member loyalty impacts on commercial outcomes
- Effective communication between internal staff, suppliers, strategic and commercial partners and customers
- Management of multiple digital assets across web, social media and eDMs
- Tertiary qualification in a relevant discipline (advantageous)
- Strong interpersonal skills with a focus on team collaboration and experience working with design agencies
- Experience in managing multiple projects, stakeholders and deadlines
- Experience in developing high quality, relevant and engaging promotional content which is compliant to industry guidelines an in-line with the overall West HQ brand strategy
- Ability to prioritise and meet tight deadlines on multiple projects

**To learn more about West HQ visit

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